The Impulsive Buy

REVIEW: DiGiorno Pepperoni Crispy Pan Pizza

Over the last few weeks, I’ve been working to uncover a massive conspiracy in the frozen food industry. I’m almost ready to blow the cover off this whole thing.

Between you and me, I think DiGiorno is a front for the Italian mafia.

What’s the evidence, you ask? First, obviously, the name. “DiGiorno” clearly sounds like a nephew of Vito Corleone. Second, the entire concept of DiGiorno pizza is that you can toss it in the oven and fuhgeddaboudit!

Now, here’s the last piece of the puzzle: the name of DiGiorno’s latest product, the Crispy Pan Pizza. I’ve got to figure out whether the “Crispy” title is authentic, or just one of those ironic gang nicknames, like when a tall guy goes by “Shorty,” or that hefty member of the crew who’s known as “Slim.”

In related news, I just realized why my college Chemistry professor always called me Einstein.

DiGiorno’s new Crispy Pan Pizza comes in four varieties: Pepperoni, Four Cheese, Supreme, and Three Meat. I’m telling you, this mob rolls deep. But I don’t have the time (or room in my stomach) to investigate all four members of the Crispy Pan Pizza gang, so I’ll just go with Pepperoni.

The Crispy Pan Pizza features DiGiorno’s usual mozzarella cheese, tomato sauce, and preservative free crust, but what makes this product different is the included single-use baking pan. It’s designed to make the edges of the pizza brown and crisp while leaving the rest of the crust soft and fluffy. After 22-24 minutes in the oven at 400 degrees, it’s time to see if that baking pan is the real deal, or just a cheap marketing scheme created by some wiseguy.

Well, what do you know? The pizza emerged from the oven perfectly golden brown with a crispy, caramelized layer of cheese stretching to the edges of the crust. The good news: this baking pan works as advertised. The bad news: “Crispy” isn’t just an ironic nickname, and my entire conspiracy theory is sunk.

As for the rest of the Crispy Pan Pizza, it’s pretty much standard DiGiorno fare. The sauce is plentiful, sweet, and slightly zesty. The cheese is relatively lacking and doesn’t have that authentic fresh cheese “pull,” but hey, it’s a frozen pizza. DiGiorno’s pepperoni is par for the course when it comes to frozen pizza toppings —- meaty, pretty salty, and somewhat spicy, too. All of these toppings rest nicely atop the thick and pillowy pan crust, which is buttery in flavor without being too oily or greasy.

I bought the DiGiorno Crispy Pan Pizza to expose a modern day Italian mafia, and all I got was a delicious frozen pizza. The toppings are all DiGiorno’s above average quality, and the pan crust is impressive by frozen pizza standards. It’s a little on the pricey side, but I’d say it’s one of the better frozen pizzas you’ll find.

Oh, and that conspiracy I mentioned earlier? Let’s just fuhgeddaboudit.

(Nutrition Facts – 1/5 Pizza – 430 calories, 200 calories from fat, 22 grams of fat, 7 grams of saturated fat, 30 milligrams of cholesterol, 620 milligrams of sodium, 39 grams of carbohydrates, 2 grams of dietary fiber, 2 grams of sugar, 18 grams of protein..)

Purchased Price: $8.49
Size: 1 lb. 10 oz.
Purchased at: Target
Rating: 8 out of 10
Pros: Baking pan works as advertised. Tasty crust and flavorful sauce. Watching “The Godfather” to do research for a junk food review.
Cons: Not enough cheese covering the pizza. A little pricey. That moment when you realize being called Einstein wasn’t a compliment.

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