REVIEW: Magnum Mini Ruby Ice Cream Bars

Magnum Mini Ruby Ice Cream Bars

You could give the person you love a rose. Or give them something much better — a Magnum Mini Ruby Ice Cream Bar.

I mean, look at that bar below. It screams ROMANTIC. Although “romantic” shouldn’t be screamed, it should be said in a seductive tone, preferable with an accent, with double come hither finger pulls and maybe some lip-licking after saying it.

Magnum Mini Ruby Ice Cream Bars Coating

Also, you can’t eat a rose. Well, actually, the flower is edible, but eating roses off of their stems or the petals like a salad is not an appealing look. Go ahead and imagine it yourself. Close your eyes and visualize your significant other or your one celebrity hall pass chewing on rose petals. Not a good look and probably doesn’t taste good.

But these Magnum Mini Ruby Ice Cream Bars, made with ruby chocolate, taste a hundred times better than roses.

If you’re not familiar with the pink chocolate, it’s the first new chocolate in 80 years and is considered the fourth variety (along with milk, dark, and white). It made its debut a few years ago and has been featured with a smattering of products. Now I’m going to type verbatim what it says on the info card Magnum sent to me so that I can make this review look more substantial:

Ruby Cacao beans are found in Ecuador, Brazil and the Ivory Coast. They add a unique berry fruitiness, luscious smoothness, and striking pink color to our new, mini bar offering. Like grapes for fine wines, cocoa beans are influenced by the terroir in which they grow. Only under unique climate conditions, will cocoa trees produce Ruby cocoa beans.

Magnum Mini Ruby Ice Cream Bars Innards

Of course, these small bars aren’t just ruby chocolate; there’s also sweet cream ice cream that’s so white it’s blinding when under photo studio lights. It looks like Casper the Friendly Ghost squeezed himself into the pink shell, or a Casper mattress squeezed into its box. As for its flavor, it has a nondescript sweetness. It’s a little disappointing, but understandable because it needs to be a little plain to showcase the ruby cocoa. But I wouldn’t want to eat a pint of it unless I have some sweet toppings and sunglasses.

The pink coating has a slight tanginess with an equally light berry flavor. I’m tickled pink about the color (sorry), and I find its flavor to be pleasing and I’d eat fun-sized versions of the chocolate. Still, at the same time, I’m not super impressed with the way it tastes because for something that’s promoted as the “fourth chocolate,” it sure tastes a lot like the third chocolate (white) with a berry finish.

Overall, Magnum Mini Ruby Ice Cream Bars are a nice sweet treat that’s tastier than roses. Eat a few yourself, and then gift one to your lover, Billie Jean, or someone who has never experienced ruby chocolate.

DISCLOSURE: I received a free sample of the product (Thanks Magnum!). Doing so did not influence my review in any way.

Purchased Price: FREE
Size: 6 bars
Purchased at: Received from Magnum
Rating: 6 out of 10
Nutrition Facts: (1 bar) 130 calories, 8 grams of fat, 5 grams of saturated fat, 15 milligrams of cholesterol, 20 milligrams of sodium, 12 grams of carbohydrates, 0 grams of fiber, 10 grams of sugar, and 2 grams of protein.

4 thoughts to “REVIEW: Magnum Mini Ruby Ice Cream Bars”

  1. Just tried my first Ruby Magnum ( I normally really like Magnums, especially the ones with nuts) Have to say -I did not like it. I don’t like the taste, it said it was Raspberry but didn’t remind me of raspberries. I was glad when it was finished and I’ll give the other two in the box to friends. Obviously taste is very personal and I’m sure some people may like it, but not me.

  2. We like all Magnum ice creams,as I have a sweet tooth and both of us love ice cream so when this new rose Magnum came onto the market we thought we would try it out and my first thought was to buy 2 lots of this rose Magnum it’s a good job I only bought one box and when we opened it and tried it out it took us longer to finish it off compared to other Magnum’s and the rest of the rose ice cream was left in the freezer unit,we didn’t like the taste as to the red chocolate covering it left us glad we only bought one box,but at the end of the day it’s a matter of taste to each individual person/s,but NOT for us!

  3. Fun fact! “Ruby Cacao” is not new. Chocolate in the sense that we’re used to, is made from Cocao beans that have been fermented so their flavor develops. “Ruby Chocolate” is simply made with Cacao beans that have not been fermented. They’re pinkish from the start but become brown as they ferment. It’s also part of the reason Ruby Chocolate tastes pretty one-dimensional, because it literally has not been able to create the more complex flavor compounds fermented cacao beans develop. And most of the “Fruity” taste people get from the chocolate are a sensory illusion of associating pink colors with berry flavors. The sourness is a natural core flavor however which mellows out as the beans ferment.

    Overall it’s just chocolate skipping a step and trying to sell itself on hype.

  4. We just tried the Ruby Raspberry Magnum, As we love the other Magnums thought we would give this a try. It was not nice unfortunately, My kids bit off the Ruby choclate like they always do, to get to the smooth creamy Icecream, what a disappointment, They all said it was like Ice Confection, (cheap branded ice Cream flavour)

    We should have read the reviews first as it would have saved us money.
    Very Disappointed

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