The Impulsive Buy

REVIEW: Dairy Queen Peanut Butter Puppy Chow Blizzard

It is with some trepidation and a bit of embarrassment that I ask you, the fine readers of The Impulsive Buy, am I the only one? Did you all know that puppy chow is a tasty mix of cereal, chocolate, peanut butter, and powdered sugar, and not, as the name implies, food for young dogs?

Ok, so puppy chow is actually both of the above, but I had no idea it could be something tasty for humans to eat. My wife seems to think that I’m the only one so clueless, and I’m hoping to find at least one kindred spirit on here who is similarly ignorant. After some reflection though, I do recall having puppy chow in the past and enjoying it, but I guess I never thought to ask what it was called.

Why all the talk about puppy chow? Well, the Peanut Butter Puppy Chow Blizzard is one of the new additions to the Dairy Queen menu for April (and not an April Fool’s gag as I originally thought). According to my extensive research on Wikipedia, puppy chow is primarily popular in the Midwest and generally contains a mixture of cereal (like Chex or Crispix), melted chocolate, peanut butter, and powdered sugar. There are also a bunch of other names for it, like reindeer chow, doggy bag, or muddy buddies. Apparently, the canine-inspired name comes from the fact that it looks like dog food, so why wouldn’t it be a great Blizzard flavor?

Well, it’s good but not great. The DQ website says its version includes crispy puppy chow pieces, peanut butter topping, and choco chunks. As promising as those ingredients sound, I didn’t think they really worked together in harmony. I could definitely taste the Chex-like cereal, but it had a slightly stale flavor and not much crunch. This also had a very salty taste, and indeed it does have more sodium than the average Blizzard. As for the powdered sugar, it is listed in the ingredients, but it was not noticeable, either by taste or looks as it blends in with the vanilla soft serve. This really didn’t taste much different than a peanut butter cup Blizzard except that it adds an odd-tasting cereal. Did I finish this Blizzard? Of course I did. It’s still a sugar-packed ice cream treat, but this one didn’t have me barking for more.

If you really love puppy chow (of the human food variety), then perhaps you will probably find this Blizzard enjoyable, but I was a bit underwhelmed. In honor of the start of baseball season, this one is a nice single to the gap that might get stretched to a double, but it’s not a home run.

Purchased Price: $4.99
Size: Small
Rating: 6 out of 10
Nutrition Facts: 720 calories, 32 grams of fat, 18 grams of saturated fat, 0.5 grams of trans fat, 50 milligrams of cholesterol, 320 milligrams of sodium, 97 grams of carbohydrates, 2 grams of fiber, 77 grams of sugar, and 16 grams of protein.

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