REVIEW: Ruffles Double Crunch Sweet & Smoky BBQ Potato Chips

Ruffles Double Crunch Sweet  Smoky BBQ Potato Chips

Ruffles’ Double Crunch lineup has been quite promising so far, albeit a tad derivative. The chips live up to their name by delivering a satisfying crunch and seem to have extra coatings of their respective flavors. The cheddar and buffalo wing varieties are tasty, but not that original.

Ruffles has ramped up the flavor library of the Double Crunch line with the “new” Sweet & Smoky BBQ. They appear to be similar to the old Ruffles Ultimate Sweet & Smokin’ BBQ, but I don’t remember what those taste like, so I can’t say for certain.

The ridges on the chips are more pronounced than those on standard Ruffles. The chips are generously covered in a welcoming burnt-orange dust. They appear to be as heavily seasoned as their cheddar and buffalo wing counterparts.

Ruffles Double Crunch Sweet  Smoky BBQ Potato Chips Bag

The aroma wafting from the bag is that of typical BBQ chips, but with a little hint of vinegar and a more pronounced spice. Vinegar isn’t listed on the ingredients list, so it could very well be a trick of my imagination. Regardless, it’s very inviting.

The flavor profile hits hard with brown sugar, onion, and paprika at the onset. As I chew, hints of molasses, tomato and garlic start to shine through. They’ve got more of a kick to them than standard BBQ chips. I don’t taste any actual vinegar on the chips themselves. Upon looking at the ingredients, that all checks out. The proprietary BBQ seasoning has sugar, salt, brown sugar, paprika, spices, molasses, onion powder, tomato powder, garlic, honey, and delicious, magnificent MSG. There’s nothing new or original here; it’s like every BBQ chip I’ve ever had, just done a little bit better.

Ruffles Double Crunch Sweet  Smoky BBQ Potato Chips Closeup

While the crunch is not as pronounced as it is on a kettle-cooked chip, it still delivers a rewarding bite every time.

I find myself losing control and shoveling more of these chips into my mouth. I’m typing this review with one hand, so I don’t get magical BBQ dust on the keyboard from my chip fingers.

Ruffles Double Crunch Sweet & Smoky BBQ are definitely good enough to become a staple in my rotation, but I feel like they won’t be around long. Ruffles’ website makes no mention of the product, so I assume it’s a limited offering. They’re definitely worth your time if you enjoy BBQ chip, so give ‘em a shot before they’re gone.

Purchased Price: $2.50
Size: 7 3/4 oz. bag
Purchased at: Walmart
Rating: 8 out of 10
Nutrition Facts: (10 chips) 140 calories; 8 grams of fat, 1 gram of saturated fat, 0 milligrams of cholesterol, 170 milligrams of sodium, 17 grams of carbohydrates, 1 gram of fiber, 2 grams of sugar, and 2 grams of protein.

REVIEW: Ruffles Double Crunch Potato Chips

Ruffles Double Crunch Potato Chips

UPDATE: We also reviewed the Sweet & Smoky BBQ, Honey Mustard, and Spicy Cheddar Jack flavors.

As an ice chewer, I am all about crunchy goodness. So, Ruffles “new” Double Crunch chips are right in my wheelhouse.

The “new” is in quotes because Ruffles launched very crunchy chips a couple of times before with Ultimate and Deep Ridged lines. It even secured two U.S. patents for the “chip’s ornamental design,” and 24+ prototypes were created to land on this specific crunchy form that incidentally looks like the chevron design on Charlie Brown’s shirt.

Full disclosure, I haven’t tried the previous iterations. But, I see it as it as a blank slate!

It seems like Double Crunch is closer to Deep Ridged because of the similar flavors AND because Ultimate seemed more wannabe macho with its pseudo-metal pattern on the packaging and tailgate-inspired varieties like Kickin’ Jalapeno Ranch, Sweet & Smokin’ BBQ, and Loaded Bacon & Cheddar Potato Skins.

This version even leans into the same “2x” claim but instead of saying “Ridges 2x As Deep,” it reads “2x The Crunch.” The fine print indicates that it’s only versus original Ruffles, so that’s kind of disappointing.

Ruffles Double Crunch Potato Chips Ridges

But, it is dang crunchy though. It’s so much so that you probably don’t want to eat this in class or work cubicle because someone will side-eye you for being too noisy. The chip itself is very kettle chip-like down to the smell (slight stale oil eau de parfum), which makes sense because that’s how it’s cooked as noted on the back panel. I don’t smell either the Zesty Cheddar or Hot Wings seasoning. Take that at face value based on your own preferences! I don’t mind either way.

Ruffles Double Crunch Potato Chips Open Bags

The Zesty Cheddar is basically like a saltier Cheddar & Sour Cream. I was so surprised by the saltiness that I immediately went to check the nutrition facts but learned that both flavors have the same amount of sodium. Unless the salt was supposed to be the zesty part, I didn’t get a kick either. Disappointing.

Ruffles Double Crunch Potato Chips Closeup

On the flipside, I enjoyed the Hot Wings variety! It’s like a true buffalo wing flavor dancing on my taste buds with a touch of tanginess followed by this creaminess that I can only describe as eating a side of celery with ranch. I don’t know if my mind was playing tricks on me because it tasted so similar to actual wings that I imagined the actual eating experience with sides and all. I didn’t find it THAT spicy but could see folks finding this a bit on the spicier side.

These Ruffles do indeed have some crunchy r-r-r-ridges, but not quite consistent flavors!

Purchased Price: $3.00 each
Size: 7 3/4 oz. bag
Purchased at: Target
Rating: 6 out of 10 (Zesty Cheddar)
Rating: 8 out of 10 (Hot Wings)
Nutrition Facts: (about 10 chips) Zesty Cheddar – 150 calories, 8 grams of total fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 170 milligrams of sodium, 17 grams of carbohydrates, 1 gram of dietary fiber, 1 gram of sugars, and 2 grams of protein. Hot Wings – 150 calories, 8 grams of total fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 170 milligrams of sodium, 17 grams of carbohydrates, 1 gram of dietary fiber, less than 1 gram of sugars, and 2 grams of protein.

QUICK REVIEW: Lay’s Popppables Creamy Jalapeno

Lay's Poppables Creamy Jalapeno

What are Lay’s Poppables Creamy Jalapeno?

The latest flavor in Frito-Lay’s Poppables line is Creamy Jalapeno. While I’ve loved every variety thus far, I can’t decide if the random “Creamy” in the name sounds appetizing or gross.

How are they?

I’ll end the short-lived suspense. Lay’s Poppables Creamy Jalapeno are anything but gross. In fact, I’m ready to admit I’m a full-on Poppables fanboy. These things are delicious.

I love the shape of these. It provides for an excellent airy crisp unlike basically everything on the market right now. The shape of these are like giant potato Chex in a way.

Lay's Poppables Creamy Jalapeno 2

The jalapeno flavor is the standard you’d expect from Frito Lay, which is a good thing. If you’ve had the jalapeno chips or Fritos, there’s not much deviation from that flavor, although the “creamy” element does provide a nice counterbalance. Plus, the potato flavor seems slightly more pronounced than a normal chip for some reason, and it all just marries together perfectly. There’s really a bit of “creaminess” at play here.

The spice level is manageable, and dare I say “pleasant” in its afterburn.

Is there anything else I need to know?

I don’t necessarily know what to attribute the “creaminess” to, but “creamy jalapeno powder,” sour cream, and yogurt powder are ingredients. I’m thrown off because Frito-Lay usually makes it a point to show a dollop (the worst word in the English language) of sour cream or something on the bag itself.

Oh, and if you’re wondering, I loved the smell of these. It reminded me of unwrapping an Italian sub (or “hero,” or whatever weird name you call a sandwich).

Conclusion:

I’m just a big fan of Poppables, and I think Creamy Jalapeno is the best flavor so far. There’s a bigger bag than the one I purchased, and I’m kicking myself for not getting it.

I assume this snack line is doing well, so all I can hope is that Frito-Lay parlays the success into a reboot of Dorito’s 3Ds, which I’ve been clamoring for since they disappeared over a decade ago.

Purchased Price: $1.48
Size: 2 oz. bag
Purchased at: Walmart
Rating: 9 out of 10
Nutrition Facts: (1 oz.) 150 calories, 9 grams of fat, 1.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 220 milligrams of sodium, 16 grams of carbohydrates, 0 grams of fiber, 1 gram of sugar, and 1 gram of protein.

REVIEW: The Spotted Cheetah, A Restaurant By Cheetos

The Spotted Cheetah 1

I love a good gimmick. If it’s temporary or new and has a hook, I’m there. Super-long line? No problem. Thai Rolled Ice Cream. The Oreo Wonder Vault. Rainbow Bagels. The Hello Kitty Café Truck. Cronuts. I’ve done them all.

Some gimmicks turn out better than anticipated. Some fall short of the mark. Some defy your expectations altogether. That was the case with the Spotted Cheetah, a Cheetos-centric pop-up restaurant in Manhattan. I assumed it would be a garish publicity stunt with ridiculous “food.”

When I heard about this 3-night-only event, I wanted in. A menu of 4 appetizers, 4 entrees and 3 desserts, each made with Cheetos products. I like to repurpose foods into other forms, so this was right up my alley.

Any other week, The Spotted Cheetah is known as Distilled – an upscale but casual Tribeca restaurant that I’m only now realizing I’ve eaten in before. As I approached this night, I readied myself for typical NYC event line-waiting and passive-aggressive jockeying for position. Everyone here is important, after all, and we MUST get in ASAP.

To my delight, no one was corralled within the velvet ropes. Shocking considering how much media attention this place has gotten. After a quick chat with the clipboard guy, I glided into a seat at the bar.

The Spotted Cheetah 2

The Spotted Cheetah 3

Crystal Pepsi – of course.

The menu was designed by Food Network chef Anne Burrell. All I know about her is: 1) her hair and 2) she hosted Worst Cooks in America – for which I once volunteered to test a challenge before shooting started, and failed miserably at everything.

I ordered the Cheetos Crusted Fried Pickles, Cheetos Mix-Ups Crusted Chicken Milanese, and the Cheetos Sweetos Crusted Cheesecake. Apparently I’m a glutton for crusting.

The Spotted Cheetah 4

While I waited for my food, I watched patrons talk to a live-animated Chester Cheetah on a TV screen near the entrance.

The Spotted Cheetah 5a

The Spotted Cheetah 5b

Normally I despise things that aggressively interact with me, but I was fascinated by this technology. Chester’s mouth and body moved in real-time from a motion capture of the person speaking. I wondered where he was hiding out.

The Spotted Cheetah 6b

The fried pickles arrived and I dove in, expecting a rubber-mallet-to-the-head of Cheetos flavor. What I got were lovely, tangy, crusty, greasy frickles in a slightly orangier (spellcheck tells me this isn’t a word, I disagree) than normal hue. They were delicious, but only whispered ‘Cheetos.’

The Spotted Cheetah 7

Next up – the Chicken Milanese. A beautifully-dressed salad and Cheetos piled atop a slab of extra-crunchy breaded chicken. I pushed the salad off and sliced into just the chicken. Again, it was a wonderful dish, I enjoyed every bite, but I didn’t taste the Cheetos in the breading.

The Spotted Cheetah 8

This could appear in any restaurant and no one would say “Excuse me – are there CHEETOS in this??” I started taking bits of Cheetos from on top with each mouthful and ended up with the flavor I expected.

An order of the Flamin’ Hot Limon Chicken Tacos arrived for the couple next to me and I was gripped with jealousy. They looked so tempting.

The Spotted Cheetah 9

The cheesecake came closest to capturing the product it was based on. The crust definitely had the churro-ish cinnamon flavor of the Sweetos. It was also a great dish – sweet and tangy cheese with a rich blueberry sauce.

The Spotted Cheetah 10

The Spotted Cheetah 11

The Spotted Cheetah 11a

The Spotted Cheetah 12

The décor was just subtle enough that it didn’t feel cheesy (pun intended), but there were cute touches all around.

The Spotted Cheetah 14

It wasn’t a crowded circus. The food was real. It was like a Friday night out at a nice restaurant, but with a wise-cracking animated cheetah.

The Spotted Cheetah 15

I do wish the Cheetos were a bit more present in the dishes I tried, since this was the point of all of this, but I had fun and walked away with a happy belly. I was given a printed book of the menu recipes on the way out – it’s also available on their site. If you’re trying the recipes at home, go a bit heavier on the Cheetos – I’m guessing as junk food fans, you’ll want to know they’re there.

The Spotted Cheetah 16

(Nutrition Facts – Oof. I couldn’t even begin to calculate this.)

Purchased Price: $8 (Fried Pickles), $22 (Chicken Milanese, and $8 (Cheesecake)
Rating: 8 out of 10
Pros: REALLY good food. High-tech cheetah. Thrill of experiencing something that makes half my friends say “Ew. That’s disgusting.”
Cons: Expected to leave covered in Cheetos dust inside & out, didn’t, hence slightly disappointed.

REVIEW: Doritos Mix Blazin’ Buffalo Explosion

Doritos Mix Blazin Buffalo Explosion

A good snack mix is like a finely tuned NFL offense. You’ve got a leading taste (quarterback), a solid foundation (that’s your offensive line), and a couple of dynamic flavors that actually make it worth eating (your wideouts and running backs).

Mess up those components and you’ll find yourself with a paper bag over your head in Cleveland. But nail them and you’ve got yourself a snack that has staying power for years to come.

At the very least, Doritos Mix Blazin’ Buffalo Explosion nails the eye test of a really good team. Aside from hitting us with some common football clichés in explosive and blazin’, there’s a lot going on beyond just Buffalo sauce flavor. Sure, you’ve got reliable veterans like Cool Ranch, but you’ve also got some intriguing flavors, like blue cheese and chipotle.

Doritos Mix Blazin Buffalo Explosion 4

And, for the most part, the flavors work really well together. Maybe it was because of the blue packaging, but I was expecting a pretty conservative playbook that added some cayenne spice to the ubiquitous Cool Ranch flavor. Instead, there’s a winning combination of textual and flavor variety that’s unique for even the over-saturated Doritos brand.

Doritos Mix Blazin Buffalo Explosion 2

The Blazin’ Buffalo & Ranch chips are definitely the quarterback here. Each chip has strong Buffalo sauce flavor and tingling back heat, followed by a buttermilk tang that gets some run after the catch action from the Cool Ranch triangles. Putting extra crunchy blue cheese and ranch pieces on the same team works surprisingly well.

Doritos Mix Blazin Buffalo Explosion 3

I like to think of the chipotle-flavored rolls as the offensive line in this metaphor. The unmistakable rising heat plays a role in every bite, and, even though the smoky aftertaste of a chipotle pepper never really comes through, the flavor hits you like a 300-pound offensive guard.

While the flavors and textures are very good — let’s call it Wild Card caliber good — there are some weak points. In fact, I’d go so far to say that Doritos Mix Blazin’ Buffalo Explosion can’t quite seal the deal, much like their namesake city’s team from the early 1990s. The explosive heat is more three yards and a cloud of dust than big-play catch and run, meaning you’re going to want to put some of Cole Beasley’s sauce on the chips to actually make them really spicy.

Also, if you’re the kind of person who doesn’t like the overly buttery aftertaste that certain brands of Buffalo sauce have, you probably won’t like the Blazin’ Buffalo & Ranch chips too much.

Flaws aside, Doritos Mix Blazin’ Buffalo Explosion is a serious cupboard space contender, and one I hope sticks around until the offseason.

(Nutrition Facts – 28 grams – 140 calories, 8 grams of fat, 1 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 180 milligrams of sodium, 29 grams of carbohydrates, less than 1 gram of dietary fiber, 0 grams of sugar, and 2 grams of protein.)

Purchased Price: $1.98
Size: 9.5 oz. bag
Purchased at: Walmart
Rating: 7 out of 10
Pros: Good variety of flavors, with distinguishable notes of ranch, blue cheese, and chipotle. Genuine Buffalo sauce flavor. Chipotle pieces have a solid crunch.
Cons: Heat is mostly just back heat, with cayenne and chipotle blending into a single mild spiciness. Too much butter in the Buffalo sauce flavor. Aggressive use of football clichés not seen since the days of John Madden’s broadcasting career.