REVIEW: Lay’s Do Us a Flavor Southern Biscuits and Gravy Potato Chips

Lay's Do Us a Flavor Southern Biscuit and Gravy Potato Chips

I’m an Italian kid from the Northeast, so when I hear “gravy” I think of that brown stuff you put on turkey, not the white sausage based stuff popular in the South. I also never, I repeat, never think of red sauce you put on macaroni as gravy. Anyone who tells you that’s “gravy” is certifiable. Sauce with meat is not gravy. You are wrong. Stop being wrong. You’re probably right. Who the heck knows?

Lay's Do Us a Flavor Southern Biscuit and Gravy Potato Chips 2

Lay’s Southern Biscuits and Gravy Potato Chips are the brainchild of Hailey Green from Noblesville, IN. Her idea was based on her “Nonnie’s” homemade biscuits and gravy recipe. So if these stink, I’m putting full blame on Nonnie. Moment of truth, Nonnie. Here goes nothing.

The chips have a nice gravy scent. Is that a thing? A “nice” gravy scent? Has anyone ever said, “Mmmm, this gravy smells fantastic?” There’s a very distinct smell you get when you pop open a bottle of turkey/chicken gravy or open a pouch of dry gravy mix. I’m sure it smells that way when you make any variety of gravy from scratch but…look I’m no Nonnie, I’ve never made gravy from scratch. Pity me.

My first inclination when trying a new chip flavor is to immediately compare it to a flavor I’m familiar with. With these my immediate first impression was that they were a saltier, less potent sour cream and onion. As I munched on, the gravy flavor poked through. It’s definitely there but it takes a little while to build. The flavor really reminded me of something familiar and it took me about 10 more chips to realize what it was — Stove Top Stuffing. After reaching that conclusion, I couldn’t taste anything else.

Ya know what I don’t really like? Stove Top Stuffing. Ya know what I do like? Chips that taste like Stove Top Stuffing. Go figure. Go. I’ll wait.

We good?

I’m not sure what exactly stuffing and biscuits and gravy have in common, save for the starch element and some onion powder, but they are definitely in the same ballpark. I want to say gravy flavoring on potato chips is strange, but who doesn’t like gravy on mashed potatoes? It seems dumb, but once that thought crossed my mind, I really started to enjoy these more. “Thanksgiving Dinner” was one of my contest submissions, and this might be as close as I’ll get.

Lay's Do Us a Flavor Southern Biscuit and Gravy Potato Chips 4

I wouldn’t say these chips have a kick, but they are a bit peppery. Each chip is coated with little red, orange, and black specs of spice. You’ll come away feeling like you may have possibly eaten something spicy a while ago and your mouth is still recovering.

As for the biscuit element, there’s a hint of a creamy, buttery flavor, but it’s pretty understated. I kept trying to really separate a biscuit flavor but found it difficult. That seems authentic to me though as the gravy would overpower the biscuit flavor if you were eating the actual dish. Biscuits are delicious, but are also a textural food, so you lose that when converting that flavor to a chip.

Therein “Lay’s” the problem with most of the Do Us a Flavor chips. They don’t so much stand on their own as they just make me really want to eat the food they are copying. Like right now? I want a biscuit. I don’t want any more chips. I gotta have a biscuit. Where’s that little giggly Pillsbury Doughboy bastard when you need him?

Lay's Do Us a Flavor Southern Biscuit and Gravy Potato Chips 3

These are the traditional-style chip, which was a good call on their part. I don’t think they would have been as successful in Wavy form. As I said, I want the softest style chip possible for this flavor. The Greektown Gyro flavor really worked as a kettle chip, but there is almost no chance these would have. When thinking “biscuit,” you don’t want to be crunching down on something that could crack a molar at any given second.

I find the color of the bag aesthetically pleasing, but the image of the actual biscuits and gravy are unappetizing. This is admittedly a nitpick, but annoying people tell me that we “eat with our eyes first,” and that gloppy white stuff just doesn’t look tasty. I was pleasantly surprised these turned out a lot better than the picture led me to believe.

I enjoyed these slightly more than the Gyro chips and I ended up eating half the bag in one sitting. I probably could have kept going but my mouth started to feel like the Sahara and I needed to chug an entire bottle of water. So congrats to Lay’s, the Jelly Belly of potato chips, for another successful flavor foray.

(Nutrition Facts – 1 oz – 160 calories, 90 calories from fat, 10 grams of fat, 1.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 140 milligrams of sodium, 15 grams of carbohydrates, 1 gram of dietary fiber, 1 gram of sugar, and 2 grams of protein.)

Item: Lay’s Do Us a Flavor Southern Biscuits and Gravy Potato Chips
Purchased Price: $2.50
Size: 7.75 oz bag
Purchased at: Stop & Shop
Rating: 8 out of 10
Pros: They go down easy. Stuffing flavor. Not overpowering. Nice hint of spice. Nonnie finally getting her due. Bag color. Molars intact.
Cons: Masked biscuit flavor. Bag photo. Lay’s constantly denying my submissions. “Gravy” on macaroni. Actual biscuit cravings. Pillsbury Doughboy not being at my beck and call.

REVIEW: Lay’s Cappuccino Potato Chips

Lay's Do Us a Flavor Finalist Cappuccino Potato Chips

There are two types of people in this world. There are those who play it safe and those who do not.

The former group slows down at yellow lights, blots the grease from their pizza, and runs the ball on third and one in Madden. The latter blows through red lights, pours grease from their buddy’s slice of pizza onto theirs, and calls an Annexation of Puerto Rico on fourth and forever.

But none of these actions match up to the ultimate litmus test in living safe or dangerous: choosing which Lay’s Do Us a Flavor Chips to buy.

Last year, I faced danger with Lay’s Chicken and Waffles Potato Chips. But, despite my awful experience, I wasn’t going to let the hacked together taste of poultry and Eggo stop me from checking out this year’s finalist out of left field. We’ve seen various salty and sweet chips before, but I’ve never seen potato chips that taste like coffee and milk. As for what Chad Scott was thinking when he submitted cappuccino to Lay’s, well, I’ll play it safe and guess he had good intentions.

After strutting through Harris Teeter with a bag in hand and dropped jaws and slow claps of less intrepid snackers around me*, I opened it, which released a mellow, but prominent coffee aroma. It was stronger than coffee ice cream and only a few notches down from a college English class at 7:30 in the morning. It wasn’t unpleasant, but it definitely was unnatural. In fact, when contacted for comment, Mr. Potato Head confirmed it was certainly the most intense out-of-body experience he’s had since Toy Story 3. Like I said, it’s about living dangerously.

Lay's Do Us a Flavor Finalist Cappuccino Potato Chips Closeup

I raised a single chip and brought it closer to my nose, taking a moment to harness my senses in that cultured thing coffee people do before they take a sip. Then I remembered I was sitting in my office with a potato chip held up to my nose, and realized how freaking ridiculous I looked. I sampled the seasoning by licking the fried exterior of the spud clean.

Its flavor is maddeningly indescribable. I’m taken aback at first, completely unable to harness dozens of hours of GRE verbal practice tests in assessing what the flavor is.

It’s slightly bitter with an odd sensation from the aftermath of lactic sweetness. It leaves a light roasted coffee flavor hanging on the roof of your mouth. I taste more chips and I’m dumbfounded, searching for a salty-sweet affirmation of what I thought the chips would taste like.

Instead, I’m only left with the idea of sweetness and a memory of cream, as the way too authentic taste of light roasted coffee continues to linger even as the clashing but familiar earthiness from the potato comes around at the end. Several chips down, and I’m utterly confused.

Lay's Do Us a Flavor Finalist Cappuccino Potato Chips 2

This is not exactly living dangerously through snacks. Unencumbered, and perhaps believing that stuffing multiple chips into my mouth at once will harness some undiscovered salty-sweet synergy, I find the taste more palatable. There isn’t a salty-sweet combo going on here, the salty flavor is almost nonexistent, but there is a somewhat cocoa-like effect that isn’t too bad. But it’s hardly bold and it’s not particularly addictive or snackable.

There’s just no other way to say it: Chad Scott, you got your wish. These chips taste just like a cappuccino, or at least insofar as the cappuccino flavor you’d expect from a Jelly Belly Jelly Bean. They’re not throw-out-the-bag horrible, but they’re not something I’d buy again.

The flavor is just out of place on a fried tuber and ends up splitting the difference of two different sensations which match up about as gracefully as a Mormon in a Starbucks (it’s okay, I’m from Utah). Buying them might boost your credibility as a vanguard snacker, but enjoying them probably just means you like the taste of coffee too much.

*Possibly. Or maybe not.

(Nutrition Facts – 1 oz./about 15 chips – 160 calories, 90 calories from fat, 10 grams of fat, 1.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 40 milligrams of sodium, 330 milligrams of potassium, 16 grams of carbohydrates, 1 gram of fiber, 2 grams of sugar, and 2 grams of protein.)

Item: Lay’s Do Us a Flavor Finalist Cappuccino Potato Chips
Purchased Price: $2.00 (on sale)
Size: 9.5 oz bag
Purchased at: Harris Teeter
Rating: 4 out of 10
Pros: Not detestable in an OH THE HUMANITY kind of way. Classic Lay’s crispiness. Decently snackable when eaten in droves.
Cons: Cappuccino flavor is way too authentic for a potato chip. Bitterness. Out of body snacking experiences. Lacks salty-sweet synergy. Does not affirm the desire to live dangerously.