REVIEW: Kellogg’s Choco Zucaritas/Frosted Flakes Chocolate

Frosted Flakes Chocolate Spanish

Hola, mi amigos!  Como estas?  Esta es la Compra Impulsiva, y hoy–

Ah, dammit… sorry, I was looking at the wrong side of the box.  As it happens, the package of Frosted Flakes Chocolate I picked up has English on one side; but instead of a maze or outlandish claims about being healthy for you on the back, we’re treated to a mirror image of the front except the product name is now “Choco Zucaritas.”  (Es nuevo!)  Interestingly, the top and bottom of the box only use the Spanish name, and that’s what’s shown above the nutritional information on the side, so I guess it’s primarily targeted at Spanish speakers?  Either way, I applaud Kellogg’s for reaching out to the Latino community, despite it serving as another painful reminder that when choosing a second language in school, I picked French instead of one that might conceivably be useful to me someday.  That’s okay — I’ll be the one laughing when Canada finally invades, ya hosers.

But let’s get serious for a second: we’re talking about a product that on the surface sounds… well, fantastic.  Awe-inspiring.  God’s own breakfast cereal, one might reasonably speculate.  I’ve sampled plenty of cereals in my day, but I always find my way back to Frosted Flakes in the end, because it’s one of the best.  Which begs the question: can you improve upon the best?  True innovators always think so, and Kellogg’s has given it a shot by adding a chocolate coating to the classic sugared flakes.  You might consider that overkill — can your palate really handle frosting AND chocolate at the same time? — but it’s that kind of thinking that could have deprived the world of Peanut Butter Cups, so I’m prepared to give this a shot.

Frosted Flakes Chocolate Closeup

Opening the package immediately wafts a strong chocolate scent into your nostrils.  I wondered for half a second why it smelled so familiar before realizing it’s the identical aroma given off by Cocoa Krispies.  Promising, and a look at the flakes doesn’t change that assessment, though it is a little surprising.  I think I was expecting flakes that were entirely chocolate, but that’s not what these are.  Nor are they regular flakes with just a slight dusting of chocolate on them.  It’s a little hard to describe, but basically they look like Frosted Flakes that are in the process of converting to chocolate, like you caught them mid-transformation or something.  Remember in The Monster Squad when that cop shot Dracula, and they found him stuck halfway between human and bat forms?  It’s like that.  Also, don’t think about that scene before you eat these, it’s gross.

Frosted Flakes ChocolateUnfortunately, if the smell and the appearance of Frosted Flakes Chocolate are like the first 1:18 of “The Final Countdown,” the taste is the remaining three minutes and fifty-two seconds, where even Europe fans pack up their stuff and head for the exits.  I don’t know what it is, but for some reason the two flavors of frosting and chocolate don’t mesh well together.  It’s just too much, and I’m a guy who never shies away from the most cavity-inducing option.  For the first second or two they taste fine, but then it’s almost like a time delay kicks in and both the sugar and chocolate flavors burst onto the scene at once.  And like every pair of cops ever depicted on TV or in the movies, they don’t play well together.

It highlights the danger of going in with such high expectations, I guess, because it’s not like Frosted Flakes Chocolate are terrible.  They’re chocolatey, they’re sugary, they stay crunchy for the same length of time as the regular variety.  We’re all familiar with gimmick cereals and I guess I hoped these would be different, because chocolate + frosting = win, right?  But it’s like listening to two talented rappers battling, only instead of taking turns they’re both going at the same time, so everything sounds like, “Yo, your girlfriend your momma came over last really knows how to WORK that pole my rhymes are dope, you got no hope to cope, you’re a joke and my ASS, bitch.”  Then they both drop their microphones at once and you go deaf.

Or, as Antonio el Tigre would say: No son gr-r-randes!

(Nutrition Facts — 1 cup — 110 calories, 10 calories from fat, 1 gram of total fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 135 milligrams of sodium, 45 milligrams of potassium, 26 grams of total carbohydrates, 1 gram of dietary fiber, 12 grams of sugars, 13 grams of other carbohydrates, and 1 gram of protein.)

Item: Kellogg’s Choco Zucaritas… I mean, Frosted Flakes Chocolate
Price: $2.93
Size: 18 ounces
Purchased at: Walmart
Rating: 5 out of 10
Pros: Learning Spanish while I eat breakfast.  Smells just like Cocoa Krispies.  The Monster Squad.  Satisfying your curiosity.  Peanut butter cups.  The first 1:18 of “The Final Countdown.”  Both individual tastes are good.
Cons: Chocolate and frosting tastes do not mesh well.  That much hype is a lot to live up to, and it doesn’t.  Choosing French in school.  Simultaneous rap battles.  My rhymes.  No son grandes.

28 thoughts to “REVIEW: Kellogg’s Choco Zucaritas/Frosted Flakes Chocolate”

  1. I’m not a big fan of chocolate flavored anything.
    There I said it and I’m glad.
    I’ll stick with old school Frosted Flakes, thank you.

      1. Haha good joke.

        But I don’t like Marshmallows in my Hot Chocolate unless you wiat long enough for them to melt.

  2. Believe it or not, I honestly didn’t read the Grub Grade review before writing the “Antonio el Tigre” line. Some jokes are a little too obvious, apparently.

    1. That sounds oddly familiar. I think I may have. Nope, just did research and found out I’m probably too young to have tried it.

  3. Shame these werent another peanut butter cup success! I cant imagine chocolate covered Frosted Flakes..or “frosties” as we call them in the a child one of the things that everyone does it make frosty cakes actually..which consists of pretty much coating frosties in large amounts of chocolate and putting them in baking cakes!

  4. Saw Chocolate Frosted Flakes at the Wal-Mart today.

    It said “New” and I’ve been kind of out of the loop on the latest brand new varieties from Kelloggs, so just how new I’m not sure how long it has been out. Passed on buying it with all the other chocolate based cereals on the market now from Choco-Crunch to Coca Puffs Brownies to Krave. Plus Malt-O-Meal, of all things, already has a generic Chocolate Frosted Flakes for awhile now.

  5. I love the Choco Zucaritas…I wish I could find them again…My Walmart is either out (heaven forbid) or they don’t carry them any more…They are Gr-r-reat!

  6. Choco Zucaritas es muy bein, I couldn’t put the box down until they were finished, went back to Wal-Mart and they were all out, haven’t seen since. I want and need some more because they ARE GR-R-REAT , try them you will love them.

    1. Loved them! Went back to get more and they were gone! Bring them back please! Stayed crunchy in milk too!

  7. i live near Kellogg’s Battle Creek plant in Michigan, saw and bought this cereal at Walmart and read the box at home and it said “PRODUCT OF MEXICO”? i could see if it were near the border but next to the factory? it was pricey too!

  8. I tasted the chocolate flavored frosted flakes and found them to be two boxes delicious, in other words bought a box ate it and ran back to get more, when I went to get another box a week or so later they were no where to be found. I have been searching everywhere and at every Wal Mart I pass by I stop and check. These Flakes ARE GREAT !!!!!!!

  9. My mom is 92 and just loves these. We live in Chambersburg, Pa and can not find them. Wal Mart had them but no longer can they be found. We have looked for them in several places—no luck yet. Can you tell me where to find them? Thanks

  10. My son in law LOVES this cereal! He found 6 boxes on clearance at Target and would not share them!! We live in Tucson, AZ and want to know who carries this cereal or where can I mail for it??!!

  11. I think we ALL need to presure Kellogg’s to produce this cereal in the U.S.!!!

  12. This is without a doubt the very best cereal I have ever tasted. I have tried everywhere since my first purchase at Publix to buy again, all to no avail. i will now try Walmart but please please continue to make this most delicious cereal.

  13. Ok, i live in san diego which is right next to Tijuana, mexico. They never sold chocolate frosted flakes in the US until recently but theyve been in mexico for many years. When i was young about 4 years old(im now 19), my dad used to have this friend that would go to Tijuana, Mexico and one day he brought me this cereal called “choco zucaritas”. As soon as i saw Tony, i knew they were frosted flakes. Well i tried it and i loved them, me and my brother would eat a box a week. It was so good that was the only cereal i ate. Yes, “it”, as in the past. They used to be completely covered with chocolate, and when i mean covered, i mean it(heres a picture of how they used to look as you can see, the flakes are fully covered). The dream only lasted for a few years because my dads friend moved to another state and would taste them for years. Then about 1 year ago i found chocolate frosted flakes here and was so excited to eat them since i hadnt eaten them in years. I was so dissapointed when i saw how they looked. There was barely any chocolate on them. I thought it was because they were sold here. The i got hold some mexican choco frosted flakes and boy was i dissapointed. It was the same crap. They seriously cheapened out since the last time i had tried them. Now whenever i see them in the isle, i dont even give them a second look.

  14. I only found these in Publix a couple of weeks ago, and like them. I am going thru a box in less than a week. I will get another box tomorrow!

  15. Hello,
    I tried these back when they came out and did not care for them much…

    But I would like to mention one of the reasons I picked them up so quick is because they actually were available once before, as I recall Not sporting the Spanish side but a more normal / standard box.
    The original release was back in the 90’s but it sported the name Cocoa Frosted Flakes.
    Now I’m not sure if my tastebuds have changed over the years but as I remember I was addicted to the original ones…

    I had one or two bowls of the new Chocolate Frosted Flakes and decided these where just not the same… if they are different they probably messed with the formula/ ingredients it’s always sad to see a product brought back due to fan demand but with a new formula that just is not the same…

  16. I have eaten ~2 boxes a week for the last year! I like them a lot, & just do not get tired of them!

  17. This is the best cereal ever made!!! I eat a box every two days then go get another one I can’t stop eating them. I think the chocolate and the frosting are GR·R·REAT! Together much better then regular frosted flakes which lose there sweetness way to fast in the milk then u basically end up just eating corn flakes. The chocolate coating allows the cereal to stay sweet the whole time from first to last bite it doesn’t get any better then this when it comes to cereal.

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