Pumpkin makes me pop. It isn’t just pumpkin though. I’m a bonafide cinna-slut, and all things swirling with the spice makes me feel real nice.
Building off of the success of chasing junk food trends and releasing the birthday cake flavored and damn delicious Popfetti earlier this year, Pop Secret are back at trying to win over our trendy hearts with a pumpkin spice microwaveable popcorn.
Pushing my nose up against the un-popped Pop Secret package gives off the classic microwave popcorn artificial buttery smell with just the slightest tickle of cinnamon in the background. Poppin’ the corn into the micro releases a bit more a distinct spicy aroma, once again accompanied by a more dominant and in-your-face butter presence.
The popped bag, warm and spewing steam, has a surprisingly nice a ginger smell to it that joins in on the butter party for a little extra nostril tingle. The signature artificial bright-ish yellow color is replaced by a slightly orangey tan that does good enough to channel the skin of a pumpkin.
The flavor of the popcorn is confusing. On my first bite, I get a little squashy pumpkin flavor, but that might be my mind playing tricks in the way it interprets the slightly greasy buttery essence that all good micro-pop carries. But the flavor quickly fades.
There’s no doubt this is different than regular Pop Secret, but that’s less apparent in any big spicy pumpkin notes and much more about how un-salty it is. There’s barely any saltiness, which could work if it was replaced by cinnamon, cloves, and nutmeg, but there isn’t really much of that either. Every couple of handfuls I get a soft smooch of cinnamon and ginger, and I like it, but it’s far from the bold flavors I’ve come to expect from microwave popcorn.
Even though there are zero grams of sugar per bag, there is an underlining sweetness to the popcorn, thanks to sucralose (Splenda). Luckily, there’s no weird artificial sweetener aftertaste, but again, there isn’t much autumn intrigue going on either. This popcorn doesn’t taste bad, it simply tastes like kettle corn minus the crucial salty factor that completes the yin and yang of that classic flavor profile.
Does this popcorn taste like popcorn? Definitely. Is it warm and comforting and slightly sweet? You betcha. Does it deliver on the big polarizing flavor that is pumpkin spice? Unfortunately not. It’s still an enjoyable sidekick to a night in with a slasher flick, but not something you need to seek out like the almighty Popfetti from earlier this year.
(Nutrition Facts – 2 Tbsp Unpopped – 160 calories, 10 grams of fat, 5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 90 milligrams of sodium, 14 grams of carbohydrates, 0 grams of fiber, 0 grams of sugar, and 2 grams of protein.)
Purchased Price: $2.99
Size: Three 3 oz. bags
Purchased at: Safeway
Rating: 6 out of 10
Pros: Nice pumpkin-y color. Decent sweetness. Mellow hints of ginger and cinnamon.
Cons: Not much pumpkin spice flair. Tastes more like corn than cinnamon. Could use more salty pop.