REVIEW: Kellogg’s Limited Edition Froot Loops Birthday Cake Cereal

Kellogg s Limited Edition Froot Loops Birthday Cake Cereal

What is Kellogg’s Froot Loops Birthday Cake Cereal?

Proudly serving as a fruity-smelling part of balanced breakfasts since 1963, Froot Loops has recently expanded beyond its usual selection of nonspecifically fruity breakfast cereals by releasing its new Strawberry Birthday Cake flavor, which, per the back of the box, promises to give the best that Kellogg’s has to offer in every bite.

How is it?

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This certainly isn’t the best looking cereal Kellogg’s has to offer. Surprisingly pallid in comparison to the original, this cereal appears better suited for a funeral than any other celebration. Like many birthday cake-inspired cereals, each piece sports cute little sprinkles, but not nearly enough to stand out unless you examine them under a magnifying glass.

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Similar to their depressing appearance, these Loops flop on the flavor front. In contrast to the nondescript yellow cake flavor often implemented by other cereals, this early morning sugar bomb attempted to remain true to its fruit-forward roots by utilizing strawberry cake as its inspiration. Since strawberry is a more definable flavor than “fruity” is, it’s too bad a negligible amount of strawberry flavor comes though here. It’s detectable, but not very strong, and certainly not distinct enough for someone to immediately think of strawberries while eating this.

Is there anything else you should know?

I take issue with these being specified to taste like Strawberry Birthday Cake. I may not be able to speak for everyone, but who considers strawberry as the flavor of choice for such celebratory cakes? Yellow cake is served at birthday parties. Save the strawberry cakes for summer barbeques.


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As an uglier, less flavorful take on a timeless classic, there’s no reason for Birthday Cake Froot Loops to exist. It’s only too bad this dud of a cereal didn’t sport a dodo as its mascot, because it’ll probably go the same way as them in a few months.

Purchased Price: $2.50
Purchased at: Food Lion
Size: 10.1 oz.
Rating: 5 out of 10
Nutrition Facts:: (1 1/3 cup) 150 calories, 1.5 grams of total fat, 0.5 grams of saturated fat, 0 grams of trans fat, 0.5 grams of polyunsaturated fat, 0 grams of monounsaturated fat, 0 milligrams of cholesterol, 200 milligrams of sodium, 34 grams of total carbohydrates, 2 grams of dietary fiber, 13 grams of total sugars, 12 grams of added sugars, and 2 grams of protein.

2 thoughts to “REVIEW: Kellogg’s Limited Edition Froot Loops Birthday Cake Cereal”

  1. Is yellow cake the standard birthday cake flavor? The kids in my family got to pick our own and none of us ever picked yellow cake. I chose mostly spice cake with cream cheese frosting, which I realize is probably weird.

  2. The Canadian version of birthday cake froot loops was definitely the better version. This could have been so much better.

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