REVIEW: Lucky Charms S’mores Cereal

Remember last year’s Cinnamon Toast Crunch and Lucky Charms Mix Cereal? It’s understandable if you don’t because I also forgot about it and was only reminded about it when I searched for a similar product I knew existed a competing cereal company offered. But this new Lucky Charms S’mores Cereal is like the sequel to that, but with less popular cereals and a less verbose name. It’s basically Chocolate Lucky Charms mixed with what appears to be Golden Grahams.

What’s with the “what appears to be”?

After trying the square-shaped pieces on their own, I’m not sure they’re actually Golden Grahams. But it’s got to be, right? Golden Grahams is under the Big G tent. Why develop a slightly different cereal when there’s already an option? Ugh. This is getting me worked up. I’ve put too much effort and thought into this. If only I had some old-timey graham crackers that Sylvester Graham made to bring down my excitement.

I’m suspicious about the ridged-cereal pieces because, while they do have a mild flavor that reminds me of Golden Grahams, there’s also a taste that I would describe as lightly charred. Look, as someone who likes their marshmallows slightly burnt because it adds a unique flavor and TOTALLY not because I like fire a little too much, that char can be part of the s’mores experience. But it’s odd to be tasting it with a cereal. Granted, I notice that unusual flavor when eating those squares separately. But when mixed with the other pieces, it’s not noticeable at all.

What’s slightly more noticeable in the cereal as a whole, but not to a level that I’d like, is the graham. With most spoonfuls, it doesn’t stand out among the chocolatey pieces and sugary marshmallows, and because of that, it’s hard for me to say that this is s’mores-like. That’s especially the case when the chocolatey flavor leaks into the milk. It pretty much tastes like Chocolate Lucky Charms, which is still magically delicious, but this doesn’t have a magical s’mores flavor.

Lucky Charms S’mores Cereal is a decent part of a complete breakfast, but it’s also a slight disappointment. But, to make it compelling and a product I won’t forget, like Cinnamon Toast Crunch and Lucky Charms Mix Cereal, I’ve been thinking that I’m in an alternate universe where Golden Grahams is the beloved square-shaped cereal that has its own Grahamdust and Chocolate Lucky Charms is the original.

DISCLOSURE: I received a free product sample from General Mills. Doing so did not influence my review.

Purchased Price: FREE
Size: 11 oz box
Purchased at: Received from General Mills
Rating: 6 out of 10
Nutrition Facts: (1 cup – cereal only) 140 calories, 1.5 grams of fat, 0 grams of saturated fat, 0 milligrams of cholesterol, 240 milligrams of sodium, 31 grams of carbohydrates, 2 grams of fiber, 12 grams of sugar (including 12 grams of added sugar), and 2 grams of protein.

2 thoughts to “REVIEW: Lucky Charms S’mores Cereal”

  1. I tried these, and it doesn’t have enough chocolate flavor, at least not compared to cocoa puffs or something like that.

    You are still better off just mixing the Retro Golden Grahams (the ones with honey), Cocoa Puffs, and if you can find those Limited Edition lucky charms (they come in a box). Just mixing all 3 would give you better flavor.

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