What is Post Hostess Twinkies Cereal?
Why it’s the Hostess cake themed cereal you all knew was coming.
How is it?
We all knew this was coming, correct?
You’re probably wondering why Post and Hostess (who should call these collaborations, “Postess”) didn’t lead with this flavor out of the gate? Twinkies are arguably Hostess’ most famous branded product. How did Donettes and Honey Buns get a jump on them?
Well, maybe it’s because the concept of this cereal translation lacks any creativity whatsoever.
They basically made little colorless Twinkie-shaped cereal pieces and gave them a vague vanilla, caramelly flavor. It’s good – extremely reminiscent of vanilla-based cereals you’ve probably had – but does it taste like a cream-filled sponge cake?
Ehhhhh, sure? Maybe? Kinda, I guess?
The real stumbling block here is that they didn’t go the Pop-Tarts/Krave/Fillows route and fill the cereal pieces with cream! We’re talking about the most famous cream-filled cake of all time! Where’s the cream?!
Is there anything else you need to know?
I think Postess may have invented a new cereal technology.
The Twinkies cereal pieces have a powdery coating that make them impervious to the typical cereal sog. I wolfed down an entire bowl and the pieces tasted the same from the first bite to the last. It may have been my Joey Chestnutian speed, but I was still pretty impressed they retained their texture and flavor. The milk never picked up any flavor whatsoever, either.
These are fine, but feel like a retread flavor without much creativity. The best comparison I can recall would be the Superman cereal that General Mills released to coincide with Batman v. Superman. I dug those more than the movie.
I can also happily say these, like Honey Buns, had an aftertaste flavor that reminded me of my favorite cereal – Oh’s.
So, they’re worth a shot, but as far as delivering on the Twinkie promise, I’d say they’re a copout. I can’t get over the fact this isn’t a filled cereal. It makes me wary of the Postess flavors (Cupcake, Snowballs, etc.) that are probably coming down the pike.
Purchased Price: $3.98
Size: 19 oz. box
Purchased at: Walmart
Rating: 5 out of 10
Nutrition Facts: (1 Cup) 180 calories, 7 grams of fat, 6 grams of saturated fat, 0 milligrams of cholesterol, 135 milligrams of sodium, 29 grams of carbohydrates, less than 1 gram of fiber, 16 grams of sugar, and 1 gram of protein.