REVIEW: Strawberries & Creme M&M’s

Frequently for Valentine’s Day, M&M’s likes to bring us some new flavor involving strawberry or cherry because, of course, February is when those summer fruits are in season.

We have had Cherry Milk Chocolate, Strawberry Milk Chocolate, Black Forest Cake, and White Chocolate Strawberry Shake. And I swear there was a Valentine’s raspberry version in there somewhere, but I can’t find it.

For 2025, the flavor is White Chocolate Strawberries & Crème. And you might be thinking, “That sounds an awful lot like White Chocolate Strawberry Shake.” And you would be right.

I don’t have any of the Strawberry Shake variety with me, but the new Strawberries & Crème version tastes just like I remember the 2023 flavor. The main difference is that Mars removed green from the color scheme and replaced it with an extra shade of pink. (Though green was explainable, I still thought it was an odd choice. I fully support the new pink and red colors.)

So, even though it’s the same, how is it? It reminds me of strawberry milk: creamy, fruity, and artificial. I happen to like strawberry milk in all its fake-flavor glory, so I approve! Aside from the flavor, it’s the same white chocolate you find in other limited edition M&M’s. If you don’t like white chocolate, stay away, but I like it. (It might get cloying if you eat too many, but built-in moderation isn’t a bad thing!)

If Mars wants to rerelease an enjoyable candy with a new name and an improved color scheme, I certainly won’t complain. Especially since Valentine’s candy is probably the best thing about January and February.

Purchased Price: $4.99
Size: 7.44 oz bag
Purchased at: Dick’s Market
Rating: 8 out of 10
Nutrition Facts: (16 pieces) 140 calories, 7 grams of fat, 4 grams of saturated fat, 0 grams of trans fat, less than 5 milligrams of cholesterol, 25 milligrams of sodium, 19 grams of carbohydrates, 0 grams of dietary fiber, 19 grams of sugar including 17 grams of added sugar, and 1 gram of protein.

REVIEW: Sour Skittles Pop’d Freeze Dried Candy

Freeze-dried candy seems to have been gaining popularity in the past few years. What was once only seen at craft fairs, TJ Maxx checkout aisles, and farmer’s markets have now gained proliferation in gas stations and grocery stores. The most popular seem to be variations of freeze-dried Skittles. I don’t fully understand the legality of an independent candy company buying branded candy, sucking the water out of it, and then re-selling the confection under a new name and brand, but hey, that’s capitalism for ya! So, when I saw Skittles was launching its own freeze-dried candy, my immediate thoughts ranged from “Of course!” to “DUH.”

Skittles Pop’d has launched in both Original and Sour varieties. I opted for the latter for a bit more intrigue and interest. The flavor variety differs from the original Sour Skittles mix. The Sour Skittles Pop’d comes in Strawberry, Lemonade, Blue Raspberry, Cherry, and Watermelon. The combination lands closer to the Mixed Berry mix, which some people will adore! Sour Mixed Berry? Yes, please!

Watermelon is the least perceivably sour and much closer to the true watermelon candy flavor. The blue raspberry and strawberry are similar to their original Skittles flavors, but the concentrated flavor from the freeze-dried process makes them way more intense. Lemonade is BY FAR the most sour, and Cherry just sort of tastes like generic sour/sweetness, with the cherry flavor getting lost in the overwhelming hit of sugar.

The freeze-drying process removes all moisture from the food or candy and inherently changes the texture and flavor delivery. Moisture and how it is chemically bound to other molecules in a food play a large role in how our taste buds perceive flavors. So, it wasn’t necessarily surprising that these Sour Skittles Pop’d were INTENSELY sweet the second they started to dissolve on the tongue. What was a little less expected was which part of the candy was sour. I’m used to Original Sour Skittles being sour on the outside, where the citric acid and sugar coating is applied. If you let that coating dissolve, the inside of an original Sour Skittle is sweet, just like Original Skittles. These are sour on the inside, making the entire eating experience sour from start to finish, something I really enjoyed.

The texture of Skittles Pop’d is the largest difference from the original. The freeze-drying process made these extremely crunchy and not at all chewy. Like most freeze-dried foods, they sort of take on that chalky, crunchy, pull-all-the-moisture-out-of-your-mouth type of experience I’d otherwise only associate with science museum gift shop astronaut ice cream (also freeze-dried). The texture is fun but not something I can tolerate as long as the original chewy candy.

Overall, I think there’s a reason the original Skittles has stood the test of time. Whether Original, Sour, or one of the many flavor varieties, the sweet, chewy Skittle delivers an enjoyable and expected candy experience. But I think it’s strategic for the brand to carve out its own space in the growing freeze-dried candy market. I mean, hell, if competitors are going to re-sell Skittles anyway, it might as well get in on that branded action.

Purchased Price: $5.99
Size: 5.5 oz Resealable bag (individual smaller bags also sold)
Purchased at: Target
Rating: 7 out of 10
Nutrition Facts: (30 pieces) 120 Calories, 1 gram of fat, 5 milligrams of sodium, 28 grams of carbohydrates, 21 grams of sugar (21 grams of added sugar), 0 grams of protein.

REVIEW: Toasty Holiday Peanut M&M’s

As we approach the holiday season once more, Mars has created a new Peanut M&M’s flavor to get everyone into the holiday spirit: Toasty Holiday Peanut M&M’s. The brand describes the new flavor as a winter treat made with roasted peanuts infused with cinnamon, vanilla, spiced sugar, and caramel.

While M&M’s has kept a fairly steady stream of new flavors and textures coming in their other varieties, it’s been a minute since the Peanut M&M has seen some innovative love! The holiday-focused flavor comes in just red, green, and yellow colors. There isn’t much else distinctive about these in appearance; they look just like standard Peanut M&M’s.

I wasn’t sure what to expect from cinnamon, vanilla, spiced sugar, and caramel (that’s a lot of flavors), but the first impression I had of these Toasty Holiday Peanut M&M’s was that they didn’t overdo it with the flavor. It’s definitely present, but it’s not too heavy. I also wasn’t really able to discern any one of their specifically listed flavors. They all sort of melded together and tasted like brown butter, or maybe toffee, or even maple? For something so difficult to nail down, one thing I was sure of is that they’re delicious!

I decided to taste them against regular Peanut M&M’s to see if the flavor would stand out more. The Toasty Holiday Peanut M&M’s maintain a really pleasant warm spiced note compared to their OG counterparts. I will also say that my coworker tried these and said they tasted like a TJMaxx candle, so I guess to each their own.

Overall, I’m trusting my gut here and saying these are great. The flavor isn’t over the top and is just ambiguous enough to fit the broad description of “toasty holiday.” I enjoyed them more than original Peanut M&M’s and sincerely hope Mars keeps innovating with them!

Purchased Price: $2.28
Size: 3.27 oz bag
Purchased at: Walmart
Rating: 9 out of 10
Nutrition Facts: (1oz/12 pieces) 140 Calories, 8 grams fat, 3 grams saturated fat, 15 milligrams sodium, 17 grams carbohydrates, 1 gram of fiber, 15 grams sugar, and 3 grams protein.

REVIEW: Peanut Butter & Jelly M&M’s

In my never-ending quest to be cool, I’m a “Full-sized-Candy-Bar-at-Halloween-Guy.” The thing about it is that I get approximately ten trick-or-treaters on an average Halloween. (15 in a real bustling year.) My neighborhood is mostly filled with extremely old people whose grandchildren are beyond trick-or-treating age. This means I end up with a whole bunch of full-sized candy bars. And while that sounds amazing, it really just means that I head into the Holiday Fattening Season carrying more weight than I wanted.

All this to say, I really didn’t want to like new Peanut Butter & Jelly M&M’s. I didn’t need to like them. Oh sure, I enjoy Peanut Butter M&M’s, but I was holding out hope that the inclusion of jelly would somehow render these inedible and disappointing.

I was wrong.

Peanut Butter & Jelly M&M’s aren’t far off from the Peanut Butter M&M’s you already know, but the addition of jelly is a welcome touch. (Though, I cannot, for the life of me, tell what KIND of jelly it is, so don’t ask.) Each M has the customary peanut butter/chocolate vibe, but then there’s just a pinch of fruity sweetness. The food scientists at Mars did a fine job of making sure the jelly wasn’t too light or too overwhelming, either one of which could’ve totally ruined the new variety.

It’s worth noting that M&M’s has been here before. In 2009, it introduced Strawberried Peanut Butter M&M’s, which is, frankly, a terrible name. But I believe these are probably about the same from a conceptual standpoint. (I didn’t have them in ’09, though, so I can’t vouch for their similarity/difference. But I mean, even if I had tried them 15 years ago, it’s extremely unlikely I would remember how they taste.)

One thing that is a little different about these M&M’s is that there are only red, dark brown, and light brown (Or gold? Off-yellow?) candies. So if you’re someone who’s really into the green or the blue M&M’s, my deepest condolences; you’re out of luck. But if you like the regular Peanut Butter M&M’s and don’t mind a drab color pallet when it comes to your bite-size chocolate candy choices, you’ll wanna check these out before they leave shelves. Or just wait for 2039 when they come back with another name.

Purchased Price: $4.78
Size: 8.6 oz. bag
Purchased at: Walmart
Rating: 8 out of 10
Nutrition Facts: (1 oz.) 150 calories, 8 grams of fat, 5 grams of saturated fat, 0 gram of trans fat, 0 milligrams of cholesterol, 60 milligrams of sodium, 16 grams of carbohydrates, 1 gram of fiber, 14 grams of sugar, including 13 grams of added sugar, and 3 grams of protein.

REVIEW: Milk Chocolate Pumpkin Pie M&M’s

We live in an era when food companies try to inject pumpkin spice into everything and when Mars introduces multiple unique flavors throughout the seasons. What a time to be alive! (I say that in earnest.)

So, of course, Mars has experimented with pumpkin spice versions of America’s favorite candy-coated chocolate. (Well, at least the country’s favorite candy-coated chocolate that is not shaped like eggs.) M&M’s introduced a Milk Chocolate Pumpkin Spice flavor in 2013, with spice flavors mixed with chocolate. In 2015, it switched to Milk Chocolate Pumpkin Spice Latte, which I never tried. And in 2017, it ditched the milk chocolate and introduced White Pumpkin Pie M&M’s, which stuck around for a few years. That version was my favorite, and I thought it came close to pumpkin pie. The 2024 offering combines the milk chocolate of a decade ago with the “pie” name of 2017.

(True story: I bought the pumpkin spice flavor in 2013 and 2014. Then, in 2019, I found an old package of it in my house that had somehow managed to escape the trash can, and there was one solitary M&M left inside. You better believe I ate it because what kind of a candy reviewer would I be if I didn’t? It wasn’t great after five years, but I didn’t die.)

This new variety is the standard size of M&M’s novelty flavors, and there is no special filling besides the chocolate. It just tastes like chocolate and spices to me. My palate isn’t discerning enough to tell you what spices, but it definitely tastes like fall. I’m reminded of the pumpkin spice hot cocoa I take on September camping trips, and I think of October trail runs among the yellow and red leaves.

Beyond the spices, though, I’m afraid these really have nothing in common with pumpkin pie, texturally or flavor-wise. Nothing reminds me of crust. Nothing reminds me of the squishy, custardy part of pumpkin pie. Nothing reminds me of the namesake squash.

It wouldn’t surprise me if Mars reused the pumpkin spice recipe from 2013 and 2014. But I can’t know for sure because it’s been ten (…or five) years since I had that one.

M&M’s stopped making the White Pumpkin Pie version, and I can’t help but feel like this milk chocolate version is a step backward. It’s hard to complain about chocolate, but Mars promised me pumpkin pie, and it failed to deliver.

Purchased Price: $2.99
Size: 2.47 oz. bag
Purchased at: 7-Eleven
Rating: 5 out of 10
Nutrition Facts: (1/2 pack, 35 grams) 170 calories, 7 grams of fat, 4.5 grams of saturated fat, 0 grams of trans fat, less than 5 milligrams of cholesterol, 25 milligrams of sodium, 25 grams of carbohydrates, 1 gram of dietary fiber, 22 grams of sugar including 20 grams of added sugar, and 2 grams of protein.