REVIEW: Blue Bell Chocolate Sheet Cake Ice Cream

Blue Bell Chocolate Sheet Cake Ice Cream Pint

What is Blue Bell Chocolate Sheet Cake Ice Cream?

Blue Bell’s newest flavor features milk chocolate ice cream with chocolate sheet cake pieces, chopped pecans, and chocolate icing swirl.

How is it?

As one might expect from an ice cream with the word “chocolate” appearing three times in the description, this is pretty chocolatey but not to the extreme or to its detriment. I thought this might be a choco overload situation, however, the different types and textures of chocolate really work well together.

Blue Bell Chocolate Sheet Cake Ice Cream Top

The ice cream base is smooth and creamy, and the chocolate swirl actually did taste more like a fudgy icing than the generic chocolate swirl in many ice creams. As for the cake pieces, they were denser and richer than I was expecting, almost like a brownie, so it was an excellent complement to the ice cream.

Blue Bell Chocolate Sheet Cake Ice Cream Spoon

The only thing that did not bring much to the table was the pecans. The pieces were quite small and not very plentiful, so you might be a little disappointed if you are a pecan lover. Overall, this flavor was quite delightful, and that’s coming from someone who is not a chocoholic.

Anything else you need to know?

Blue Bell claims this is “inspired by a favorite Texas dessert.” That befuddled me a bit, as I happen to live in Texas and have never heard of the Lone Star State taking credit for the sheet cake.

It turns out that it is not just marketing spin and that a chocolate cake with pecans in sheet form is sometimes called a Texas sheet cake. But I doubt anyone in Wisconsin, or in Texas for that matter, walks into their local Walmart and asks for a Texas sheet cake.

Although I live in Texas, I was not born here, and I do not own a Don’t Mess with Texas T-shirt or belt buckle, so whether or not Texas gets credit for a dessert matters little to me. That’s probably why I gave up on my research after a few minutes upon discovering there seems to be disagreement on both how the “Texas” and “sheet” parts of the name came into being. So the mystery will endure.

Blue Bell Chocolate Sheet Cake Ice Cream Scoop


Blue Bell is not breaking new ground here by mixing chocolate ice cream with cake, pecans, and some swirl, but if you are in the mood for a good chocolate treat with a bit of depth to it, then this should hit the spot.

Purchased Price: $2.69
Size: 1 pint
Purchased at: H-E-B
Rating: 8 out of 10
Nutrition Facts: (2/3 cup) 260 calories, 14 grams of fat, 6 grams of saturated fat, 0 grams of trans fat, 30 milligrams of cholesterol, 115 milligrams of sodium, 29 grams of carbohydrates, 1 gram of dietary fiber, 26 grams of sugar, and 5 grams of protein.

15 thoughts to “REVIEW: Blue Bell Chocolate Sheet Cake Ice Cream”

  1. Nice review–makes me want to get it, for when I need an ultra chocolate fix. 🙂

  2. I wish I could try it, but God I hate pecans. Pecans and walnuts are deal-breakers for me. Bah. It would have been nice to try a new cake ice cream.

  3. Texas sheet cake is definitely a thing and has its own recipe. I frequently watch baking shows as it is a guilty pleasure of mine.

    This sounds like a decent ice cream despite the walnuts. I was cheering for it so it makes me happy that you gave it a good review.

  4. I grew up in Ohio, as did my mom, and she used to make Texas Sheet cakes fairly regularly for birthdays or whatnot. I’m not sure what exactly made it “Texas” (maybe it was because it was always a big flat cake?) It was always baked I then later served directly out a half sheet pan onto plates. Ours was always a chocolate cake with chocolate icing. I don’t recall there being pecans but it’s possible she just omitted them or only put them on one side (mostly for the adults). It’s been a long time, but I also think the cake was a little on the moist “brownie” side and the icing was a little on the thick “fudgy” side. But it was definitely “a thing” outside of Texas.

  5. To all of those facing the naming conundrum of “Texas sheet cake,” you can scour the internet and go down a google rabbit hole and all of the results you find will be inconclusive and conflicting. (Or at least that’s what I found out through trying to find a solid answer to the statements being thrown about here…)

  6. Just wanted to add my opinion after trying and becoming addicted to this flavor …. O. M. G. It is unforgettable.

  7. Looks tasty, but I haven’t had any interest in consuming Blue Bell product since the listeria deaths a few years back. Last year, their ex-CEO was charged in covering it up. Perhaps I’m being irrational now that we’re in 2021, but since there’s many other ice cream brands to choose from, I’ve continued to ignore Blue Bell.

    1. Honestly? Yeah, I’d say that’s pretty irrational. I’ve heard about several dangerous bacteria found in food causing recalls just in 2-3 years, plus you’re much more likely to die in a car crash statistically speaking, I’m certain, but I certainly can’t fault you for trying to look after your health. More people should do the same.

  8. This is my first time buying this flavored. Each time I fix me some I have found plastic in it. Has anyone else had this problem?

  9. I’m diehard Blue Bell fan, but I really didn’t care for this one. It was overly sweet and the cake’s texture reminded me of something regurgitated. Bluebell, you can do better. In my many years of life on this planet, this is the one flavor of BB that I’m throwing in the trash. For those of you who can’t find it, consider yourselves lucky.

  10. I went right to the instigator. I sent Blue Bell a text and told them they needed to ditch this recipe. Yuk. I have been a loyal Blue Bell ice cream lover for years, because I simply think their ice cream is “lovable” but…..
    not this one. Nothing against the ingredients but the taste testers must have been on vacation. Blue Bell was very nice to me and responded the next day. You need to let the head shed know when you are displeased with one of their products. Hopefully they will rid the planet of it.

  11. I tried and thought it was disgusting. I threw it out. I love Blue Bell’s Dutch Chocolate and expected something similar. Instead this was overly sweet and the chopped pecans were gross. I’ve never in my life seen a sheet cake with nuts on or in it. The nuts were a complete and unpleasant surprise. If you crave the texture of Grape Nuts, sickly sweet cake and ice cream blended together though, this might be the product for you.

  12. Chocolate Sheet Cake is to die for. Problem is, the last 4 weeks, I can’t find it. Walmart and Brookshire Brothers in Texas hasn’t been carrying it. Makes me sad!

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