REVIEW: Starbucks VIA Ready Brew Vanilla Flavored Coffee

Starbucks VIA Ready Brew Vanilla Flavored Coffee

People love to hate Starbucks. If you choose to believe the haters, Starbucks is Big Brother, has committed genocide on hundreds of small business coffee shops, and will single-handedly destroy the planet. Anyone who purchases coffee from Starbucks is a soulless yuppy who will rot in sheeple hell.

I have to admit, I get a little bitter (Coffee pun? You decide!) when I think about Starbucks putting mom ‘n’ pop coffee shops out of business. I also have to admit, Starbucks makes some damn delicious coffee. Fortunately, I am not a yuppy (although I may be soulless), and my bank account dictates where I purchase my coffee, which means I get it pre-ground in a bag from the grocery store.

There are other coffee options other than buying it from a coffee shop and brewing your own at home. One of those options is instant coffee. Starbucks already offers pre-ground bags of their coffee, and now they’re shoving their noses into the instant coffee market. Starbucks wants to make sure that no matter how you like your coffee, you’re going to be drinking their coffee. We’ve always been at war with Eastasia.

So they launched a new line of instant coffee called VIA. It made me wonder: what are the benefits of instant coffee? To whom are instant coffee manufacturers marketing? I posited this question to a group of friends and got these answers:

1. People who like bad things
2. People without coffeemakers
3. Extremely lazy people
4. One guy’s grandma who isn’t a coffee snob who only wanted a single cup of coffee while only getting one dish dirty
5. People who are camping
6. People who are only interested in coffee for its medicinal qualities and don’t have the need or patience for a good cup of it

I will grant answer five as completely valid. Four and six, go buy one of those little one-cup or four-cup coffeemakers. I was the only coffee drinker in my household growing up. I resorted to instant for a little while, then grew tired of the lack of quality and bothered my parents until they bought me a little coffeemaker. Three minutes of effort and waiting were well worth it. Answers one through three are just unacceptable. Okay, maybe number one has some legs. If you enjoy being constantly disappointed, please, have a cup of instant coffee with your bowl of off-brand corn flakes and a side of already-cooked microwave bacon. It takes all kinds.

So has Starbucks transformed instant coffee into a valid form of caffeine consumption? We shall see.

VIA comes in several different iterations. There are different roasts, decaf, iced, and also flavored varieties. I can’t say I’ve ever known someone who drank black instant coffee, so I went with a flavored version. I chose Vanilla, but there’s also Caramel, Cinnamon Spice, and Mocha.

Making Starbucks VIA Ready Brew couldn’t be easier. It’s so easy, they don’t even need to more than two words in the instructions on the back of the package. When I tore open the flavor packet and dumped the contents into my mug, I was immediately met with the smell of vanilla flavoring. It actually filled my entire kitchen. After bringing a small amount of water to a low boil, I measured out eight ounces and poured it into my mug with the flavor powder waiting patiently at the bottom. I was surprised at how fast it dissolved; it only took a few stirs to transform it into a smooth, dark liquid that looked just like brewed coffee. I was also surprised at how dark it was, until I remembered that this is flavored coffee, not a fancy Vente latte with soy milk, two shots of espresso, extra foam and whipped cream. I can’t think Starbucks without imagining an overcomplicated coffee beverage that has more components than ordering a burger at Five Guys.

Starbucks VIA Ready Brew Vanilla Flavored Coffee Powder

So how does Starbucks VIA stack up to a cup of brewed coffee? Well, I think my friends left one thing off the list: the office workplace. I have worked at several different office environments, and the coffee has always been notoriously awful. I don’t know what it is about office coffee, but it always blows. It’s like the office itself sucks all the soul out of the coffee, much in the same manner it sucks the soul out of all the cubicle monkeys working there. Since VIA comes in individual packets and many office water coolers have a hot water option, I could actually see VIA being a VIAble (sorry) alternative to disgusting office coffee.

That said, VIA is still instant coffee, and for some reason all instant coffee has a slightly off taste. I suppose you could say that instant coffee is to coffee what a banana Runt is to a banana. They share a similar taste, but you could tell blindfolded what’s the imitator and what’s the real deal. I enjoyed the vanilla flavoring; it was strong but not cloying, sweet without being so sugary it made me feel ill. The coffee takes a background to the vanilla, but it remains as rich as you can get out of powdered coffee.

So, has Starbucks revolutionized the instant coffee industry? In my opinion, no, but I’d put VIA a cut above other instant coffees I’ve tasted. I don’t know if you can ever really nail the flavor of a fresh pot of coffee in powdered form, but VIA manages to inject some richness into their product, and they didn’t step over the line with the sugar or the vanilla flavoring. Coming in individual packets is a big bonus; if you’ve got hot water, you’ve got coffee, and there’s something to be said for that. One real obstacle that VIA has is pricing. I bought a box of six packets for $6.95; at a little over a dollar a pouch, that certainly beats the price of a Vente mocha latte, but can’t compete with brewing your own coffee and investing in a travel mug.

(Nutrition Facts – 1 packet (16g) – 60 calories, 0 calories from fat, 0 grams of total fat, 0 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 0 milligrams of sodium, 15 grams of carbohydrates, 1 gram of dietary fiber, 13 grams of sugars and 1 gram of protein.)

Item: Starbucks VIA Ready Brew Vanilla Flavored Coffee
Price: $6.95
Size: 6 pack
Purchased at: Starbucks
Rating: 6 out of 10
Pros: A step above other instant coffees. Five Guys burgers. Easy to transport anywhere. Nice vanilla taste. Friends with questionably useful suggestions.
Cons: Way more expensive than brewing your own coffee. Soulless yuppies. Still has that instant coffee flavor. Already-cooked microwave bacon. Encourages lazy coffee drinkers.

NEWS: Stride Spark Gum Will Help Keep Me Awake During Natalie Portman’s Non-Erotic Scenes in the Movie ‘Black Swan’

Update: Click here to read our Stride Spark review

Are you disappointed you can’t get an energy pick up because alcoholic energy drink Sparks has been banned in your area? Well Stride Gum has your back with their new line of Spark gum which contains the energizing B6 and B12 vitamins.

Unfortunately, the gum seems to lack caffeine, but at least you won’t get into any accidents with the gum, like you might if you consumed a Sparks energy drink, unless you have trouble chewing gum and walking at the same time.

But I can understand why Stride would leave out caffeine, since it has an extremely bitter flavor. Although having a bitter flavor would solve Stride’s made up problem of people not spitting out their gum.

I don’t know how much B vitamins are in a stick of Stride Spark gum, but a serving of most energy drinks contain 100 percent of your daily recommended intake of B6 and B12 vitamins, so hopefully it’s around there.

Stride Spark gum will come in two flavors: Kinetic Mint and Kinetic Fruit. It will be available early next year in 14-piece packs.

REVIEW: Limited Edition Candy Cane Oreo

Limited Edition Candy Cane Oreo

I’m not sure of the reasons for coming out with limited edition Oreos, since it isn’t hard to get people to buy and eat regular Oreos.

Just place them on a plate next to a glass with cold milk or a glass bong with chronic marijuana and watch them disappear like $30 Blu-Ray players on Black Friday at Walmart or my patience when the person in front of me pays for things using only dimes, nickels and pennies.

Since 2008, Nabisco has been producing the Limited Edition Candy Cane Oreo for the Christmas season. Unfortunately, these cookies aren’t as useful as actual candy canes, which can be used as tree ornaments or an impromptu weapon when the dysfunctional family Christmas dinner gets too dysfunctional.

The Limited Edition Candy Cane Oreo combines three colors usually found in hell: black death, bloody red and soul white. One chocolate cookie has the usual Oreo imprint, while the other cookie has a snowflake imprint, and in between the cookies are red and white cremes. If you twist off one of the cookies, you’ll see the division of red and white creme, which looks disturbing because it kind of looks like the red creme is a tongue licking the white creme. So if you’re one of those people who like to lick the creme to oblivion, from certain angles, it might look like you’re French kissing the cookie.

The cookies smell and taste like the heavenly Girl Scout Thin Mints, although a slightly weaker minty version of them. They’re also less minty than regular Mint Oreos. These limited edition Oreos might be less minty than Thin Mints, but at least acquiring them doesn’t include having to deal with pushy Girl Scouts who are trying to get me to buy several more boxes than I should using the proven selling techniques of guilt.

Limited Edition Candy Cane Oreo 6

The “crunchy sprinkles” in the red and white creme provide a pleasant added crunch to the cookies, which you might think would get lost in the crunch of the chocolate cookies, but instead provide a crystalline crunch on top of the cookie crunch.

Like my use of the word “crunch” and all of its derivatives in the previous sentence, there are a lot of sprinkles in the creme, which will make it feel like a well used piece of coarse sandpaper if you’re one of those people who like to lick the creme to oblivion. Sadly, the sprinkles don’t seem to be tiny bits of candy cane and both creme colors have the same vanilla minty flavor.

If you want your Oreo cookies to be as festive as a Christmas tree or that godawful sweater your co-worker wears every year to the company Christmas party, these Limited Edition Candy Cane Oreos will do the trick. If you like your Oreos to be addictive, then these will also do the trick.

If you missed them in stores this year, expect them to be around this time again next year, like extended shopping mall hours and a new annoying Elmo toy.

(Nutrition Facts – 2 cookies – 140 calories, 60 calories from fat, 6 grams of fat, 2 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 115 milligrams of sodium, 45 milligrams of potassium, 22 grams of carbohydrates, less than 1 gram of fiber, 14 grams of sugar, 1 gram of protein and 6% iron.)

Item: Limited Edition Candy Cane Oreo
Price: $3.99
Size: 10.5 ounces
Purchased at: Target
Rating: 7 out of 10
Pros: Tastes like Girl Scout Thin Mints. Addictive. Crunch sprinkles add a different texture. Thin Mints flavor without the Girl Scout guilt. Lots of crunchy sprinkles. Getting one of the few $30 Blu-Ray players on Black Friday. Regular Oreos.
Cons: Crunch sprinkles don’t seem to be bits of candy cane. Licking creme feels like licking coarse sandpaper. Limited edition. Having to defend or attack with a candy cane. High fructose corn syrup. Uses colors usually found in hell.

REVIEW: Dreyer’s Slow Churned Limited Edition Egg Nog Ice Cream

Dreyer's Slow Churned Limited Edition Egg Nog Ice Cream

When the wind chill is thirty below and I’m at the grocery store, the last thing in the world that I want is for someone to steal my coat, but the next-to-last thing I want is ice cream, so winter specialty flavors meant nothing to me back in Illinois. Last week, however, while basking in a short-lived California heat wave, I felt drawn to a tub of Dreyer’s Slow Churned Limited Edition Egg Nog Ice Cream.

Frankly, egg nog sounds like an obvious, even lazy flavor choice. The product itself is just slightly off-color, but not in an egg shell or cream kind of way. It’s more like evenly coated yellow snow, tinged with a creeping bit of fear and self-doubt.

The flavor isn’t overwhelmingly sweet, which I guess is the point of the whole Slow Churned line. Unlike some low-ish fat ice cream options, however, nothing about it tastes terribly off and the ingredients list hasn’t kept me awake at night.

If you’re like me or the five people I’ve discussed this with thus far, the only thing you’re probably concerned about is whether or not the nutmeg flavor is present. Calm down. It’s there. No extraneous nutmeg buying expenses required. Really, that’s three-quarters of the way to a quality egg nog product right there.

See? Minimal effort all the way.

I found I actually enjoyed the ice cream more once it had slightly melted, which basically only indicates that, yes, I like egg nog.

I won’t name any names, but I’ve witnessed the creation of chewable egg nog before, and it ain’t pretty. From that experience I learned that I prefer my egg nog to be a liquid, rather than a liquid and some solids strained through a 99 cent wicker cornucopia. Not that the end result tasted bad, but the process was still questionable. The main point here is that I wouldn’t have dreamed of eating those superfluous egg chunks, and while the ice cream does not share the same troubling texture, I’m still less enthused about this whole solid nog concept.

Dreyer’s Egg Nog Ice Cream is unquestionably fairly tasty. However, it fails on three of my four main egg nog qualifications which are:

1. Nutmeg prominence
2. Drinkability
3. Warmth
4. Ability to combine with rum and not make the saddest ice cream float ever

Unless you’re already freezing, you probably won’t regret trying this stuff. You’ll just wonder why you didn’t grab some no-frills, non-chilly egg nog instead. If you’re a cold nog kind of person, this will make even less sense for you. And really that’s the bottom line – there’s no outstanding perk or fantastic reason to go back for a few more scoops instead of melting it down and slurping it up.

In this case limited edition seems to equate to acknowledgement of lack of staying power, yet they mention it being “back.” Did I just miss it last year? More importantly, am I supposed to be anticipating this next year? Because next year I plan on nodding knowingly as I pass by the freezer section in search of the special holiday fulfillment Dreyer’s could not provide. I hate to break it to you like this, Dreyer’s, but I’m leaving you for either Southern Comfort or Soy Nog. I like you. I just don’t like like you. I’m sorry.

(Nutrition Facts – 1/2 cup – 110 calories, 25 calories from fat, 3 grams of fat, 1.5 grams of saturated fat, 0 grams trans fat, 20 milligrams of cholesterol, 40 milligrams of sodium, 18 grams of carbohydrates, 0 grams of fiber, 13 grams of sugar, 2 grams of protein, 4% vitamin A, 6% calcium, 0% vitamin C and 0% iron.)

Item: Dreyer’s Slow Churned Limited Edition Egg Nog Ice Cream
Price: $3.49
Size: 1.5 Quarts
Purchased at: Albertson’s
Rating: 5 out 10
Pros: Nutmeg. That heat wave last week. Tastes far better than it looks. It’s actually ice cream rather than a bag of worms or something. Half the fat of “regular ice cream.” Creamy.
Cons: Yellow snow. Egg nog with chunks. Ice cream in a Midwestern winter. Mini rum nog floats. Frostbite. Uncertainty over what constitutes “regular ice cream.” No coziness. Better melted. Fills non-exist nog niche.

REVIEW: Rogue Santa’s Private Reserve Ale

Rogue Santa’s Private Reserve Ale

This probably says more about me than I’d like it to, but whenever I picture Santa, it’s as likely to be with a beer in his hand as a glass of milk (or Coca-Cola).  As in all things, I blame my upbringing — my parents, savvy operators that they were, convinced me early on that what Saint Nick could really use on Christmas Eve was something to take the edge off.  Over time this was phased out in favor of the more traditional milk, but there are home movies of me at about 2-3 years old, bringing out cookies and a glass of wine for Santa.  (Predictably, I spilled it on the carpet and, yes, I did try to pick the liquid up with my fingers.  I was not a smart child.)

Honestly, I’ve always pictured that right jolly old elf through more of a working class lens than I think most do.  The poor guy busts his ass all year long to meet the tightest delivery window on Earth, and as soon as he gets back home Christmas morning, no doubt all he wants is to take a load off in his favorite chair with a beer in one hand and the remote in the other.  Mrs. Claus does not get a lot of help around the house in January, is what I’m saying.

But what I didn’t realize until a couple of years ago is that Santa actually has a microbrewery at the North Pole.  It makes sense – you have to figure not every elf is cut out for crafting dolls and iPods, so the rowdier ones are put to work brewing Santa’s own personal ale, which he briefly makes available to the public every Christmas season.  Now that’s a man who has mastered the spirit of giving, as have I, so allow me to give you the low-down on a product that just might get you through the holidays in one piece.

Rogue Santa’s Private Reserve Ale 2Santa’s Private Reserve pours out a nice darkish red/copper color, exactly the hue you want in a winter beer.  (Summer beers must by law be golden yellow, of course.  Basically, summer beers should look like your pee when you’re really dehydrated, winter beers should look like you have kidney stones.)  I’m not usually one for smelling my drinks, but the aroma is pleasant, slightly citrusy.  I’m also not a beer snob, so I won’t bore you or myself by getting too technical; but it IS quite hoppy, which translates to bitterness. 

To me that’s a selling point, but be warned if wheat beers and Corona are more your style.  (College students will, of course, want to stick with Natty Light, as this is not a good beer for chugging out of a plastic cup with a ping pong ball in it.)  You’d normally expect a winter seasonal beer to have a lot of spices in it, but they’re understated if not nonexistent here, taking a back seat to more of a roasted caramel taste.  In terms of thickness, it’s about medium — certainly you’re not going to confuse it for Guinness, but don’t expect it to go down like your mother at a Molly Hatchet reunion tour either.

The ABV is 6.0 percent, pretty standard for a craft beer, although those of you who mainly drink light beers should be careful.  In my immediate post-college years I could have polished off three of these without feeling it, but these days more than one is enough to rosy my cheeks and merry my dimples.  That works in your favor, though, as Two-Drink Drew is 65 percent more likely to tell embarrassing family stories and use the word “ass” in reviews than Zero-Drink Drew.  (Both are preferable to Five-Drink Drew, who can’t figure out how to work a keyboard.)  And not that it should influence your purchasing decision, but the packaging is nice — simple artistic images of a cheerful Kris Kringle hoisting a tankard.  Skol!

I have no doubt there are better, far more knowledgeable beer drinkers than I who could describe this Christmas ale to you using terms like “mouthfeel” and “juniper” and “pretentious.”  I just know what I like, and I like this beer.  It’s bitter, it’s smooth, and it leaves you with a pleasing aftertaste long after you’ve finished drinking it.  Plus it makes you feel like you and Santa are old drinking buddies.

Sure, everyone gets presents, but you’re one of the privileged few the big guy allows to tap his personal stockpile.  It’s a special, manipulative marketing-driven feeling, and that’s something you can’t put a price tag on.  Or rather, you can, and it’s $11.59.  Not dirt cheap, but for a once-a-year treat, it’s worth it.

Item: Rogue Santa’s Private Reserve Ale
Price: $11.59
Size: 6 pack (12-ounce bottles)
Purchased at: Joe Canal’s
Rating: 8 out of 10
Pros: Stupid children.  Helps Santa recover from Christmas.  Good color.  Smooth and easy, like your sister.  Two-Drink Drew.  Tastes better than egg nog.
Cons: Bitter as an old man talking about today’s youth.  Not good for drinking games.  Misleading marketing – Santa doesn’t actually want to drink with me.  Not free, even if you make the “Nice” list.