REVIEW: Vanilla Chex Cereal

Vanilla Chex Cereal

Like bricks, electricity, and duct tape, Chex is a multi-tasker.

It can be used as a breakfast, a snack, a party mix, or, in a pinch, Monopoly board pieces.

Its whole-grain-boosted carbohydrate energy has the capacity to sully forth good ideas, nourish lumberjacks in the woods, or provide the inspiration to bust out the Jock Jams and dance, dance, dance.

It is the chameleon of crunch, the gymnast of the three-ring-circus of cereal. Supposedly, it also makes a fine crust for fried chicken.

Fortunately, the folks at Chex have realized this proximity to perfection and embraced it, releasing a conglomeration of checkerboard-shaped cereals throughout its 76-year-old existence. Their newest iteration? Vanilla.

Frosted and unfrosted: these are the players of the Vanilla Chex game. The unfrosted Chex are of the rice variety, which is welcoming in its simple, one-note taste. The smidgeon of flavor it sustains is that of toasted rice (think Rice Krispies). While they may not hold much in the way of flavor, these unfrosted squares really succeed in crunch.

Vanilla Chex Cereal Frosted Unfrosted

Their sturdy square shape provides a solid structure that maintains its shape in milk for 10-18 minutes (pending on your tolerance for milk-coated cereal) while the checkerboard holes give a quilted texture to your crunching experience. What’s better is that this unfrosted rice backdrop highlights the bespeckled bits of vanilla-coated Chex, which dot the canvas bowl like pink flamingos on a lawn.

Vanilla Chex Cereal Bowl

In a world where birthday cakes are slathered with bleach-white frosting and starch-colored dairy dessert qualify as “vanilla”, it is easy to forget that vanilla is a spice and, thus, has the potential to add notes of honey, caramel, pineapple, clove, and, if the planets align just right, hints of bourbon.

Here, the folks at Chex are banking on the honey qualities of vanilla, a taste that provides the rice Chex with a little fructose kick, making it sweet enough for a snack/dessert without becoming too sweet for breakfast. Tasted alone, the frosted bits remind me of the no-cream-involved crème of an Oreo, adding a nice sugary crumble to the rice crunch. Sure, this may not be the vanilla of a Tahitian bean, but it goes splendid with chocolate milk.

Speaking of milk, might I mention how well suited these bits are for the creamy beverage? And not just regular ol’ dairy milk. I’m talking adventuresome milk. The kind of milk that broadens horizons: almond, soy, strawberry-banana-flavored, you name it. The vanilla sugar seeps down into the milk, leaving you with a honeyed, slightly nuttier version of said milk. It’s just enough of a shift in flavor to be noticeable without being aggressive (and really, who wants to eat aggression for breakfast?)

I’ve tried many iterations of gluten-free snacks that have been so dry and tasteless that they have entered my nightmares in the form of anthropomorphic Frankenstein-ian dry cookies. I’m relieved to report that this Vanilla Chex is one gluten-free snack that will not haunt my nightmares. In fact, it’s a pretty tasty spin on the classic without flipping the cereal on its backside. Basic, but not fuddy-duddy. Crunchy, but not mouth-shattering. Inoffensive, but flavory (which is a word, despite what my spell check says). Good show, Chex.

(Nutrition Facts – 3/4 cup – 120 calories, 15 calories from fat, 2 grams of fat, 0 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 190 milligrams of sodium, 45 milligrams of potassium, 25 grams of carbohydrates, Less than 1 gram of dietary fiber, 8 grams of sugars, and 1 gram of protein.)

Item: Vanilla Chex Cereal
Purchased Price: $3.29
Size: 13.5 oz. box
Purchased at: Target
Rating: 7 out of 10
Pros: Crunchy. Crumbly vanilla coating. Vanilla bits reminiscent of Oreo crème. Not fuddy-duddy. Gluten free. Good as snack or breakfast. Broadening milk horizons. Nourished lumberjacks.
Cons: Could use more vanilla bits. Not necessarily revolutionary. “Flavory” is not accepted in my spell check. Memories of grocery store Birthday cake. Frankenstein cookie nightmares.

REVIEW: Apple Cinnamon Chex

Apple Cinnamon Chex

Long before Chex exploded in popularity thanks to mascotless boxes appealing to the Gluten Free eaters of America, jokes regarding the long litany of cereal variants in a particular brand were limited to Cheerios. Original, Honey Nut, Multigrain, Team, Berry Burst, Frosted, Chocolate…the list went on and on, and flavors came and went, as new, supposedly better and more tasty improvements were developed.

Unbeknownst to Cheerios, a cabal was brewing to take the goodness of whole oats to the insipid base of rice. Like spies prowling the nighttime streets of Los Alamos, raiders from Chex came and stole the secrets to Cheerios’ success, giving way to Chex’s own creation of weapons of unspeakable flavor potential.

It may have begun with Honey Nut and the now defunct Frosted, but it did not end there, and out of this treason within the think-tank of General Mills’ laboratories, a new paradigm of cereal proliferation had begun.

Not one to fall behind the rapidly expanding flavors offered by Cheerios, Mini-Wheats, Cap’n Crunch, Fiber One, Honey Bunches of Oats, and yes, just about every cereal variety ever conceived, Chex has added a new flavor with a familiar profile: Apple Cinnamon.

Apple Cinnamon Chex Ingredients

Not to be confused with regular old Cinnamon Chex, Apple Cinnamon Chex makes the claim to having the distinct and all natural flavor of apples with the warm, sweet taste of cinnamon. Of course, the ingredients also feature allspice and ginger, but I’m guessing they ran out of room on the box to name it “Apple Cinnamon Allspice Ginger Chex.”

Whatever the case, I tasted all the spices in my initial handfuls, and received — for a brief moment — an almost Cinnamon Toast Crunch intensity of flavor. Its short lived, though, and overpowered by an odd tartness of the apple powder. The flavor, as well as the aroma, comes across as too intense. Like those dry bits in a sugar free apple cinnamon oatmeal mix, the powder is concentrated and even off-putting, while the spices make for a slightly unpleasant aftertaste with the rice base.

Speaking of the rice base, Apple Cinnamon Chex unfortunately suffers from what I like to call “Chocolate Chex” syndrome. Meaning, among other things, that the pieces not coated in the flavor base taste like absolutely nothing. And by absolutely nothing, I’m talking as close to uncooked white rice as you can imagine.

Apple Cinnamon Chex Closeup

Fortunately, like Chocolate Chex, Apple Cinnamon Chex sucks a great deal less when eaten with milk. As the spices disseminate throughout the milk, they yield to a more balanced, less astringent chew that combines the best of slowly cooked oatmeal with none of the mushiness or oppressive heat. Likewise, I hardly notice the insipid bite of the plain pieces, and find myself chugging the end-milk like it was Coke Zero. Dare I say, these ‘warming spices’ even become somewhat refreshing.

As the kind of person who prefers cereal as a snack and enjoys the none-too-complicated fake apple but not-really-apple taste of Apple Jacks, I struggle with Apple Cinnamon Chex. While it’s certainly saved by a shower of ice cold skim milk (or, as Tony Perkins likes to say, ‘success’) it strikes me as reaching too far in its flavor aims, combining a natural tartness and warming spice flavor that’s so natural its positively unnatural in the realm of dry cereal.

A complete waste of espionage resources on the part of Chex? Perhaps not, but until they’re willing to rediscover the secrets of Frosted Cheerios, I’ll be passing on America’s favorite gluten free cereal brand.

(Nutrition Facts — 3/4 cup (31 grams) — 130 calories, 20 calories from fat, 2 grams of total fat, 0 grams of saturated fat, 0 grams of trans fat, 10 milligrams of cholesterol, 190 milligrams of sodium, 40 milligrams of potassium, 26 grams of total carbohydrates, Less than 1 gram of dietary fiber, 8 grams of sugars, and 1 grams of protein.)

Item: Apple Cinnamon Chex
Purchased Price: $2.49
Size: 13.75 ounces
Purchased at: Safeway
Rating: 5 out of 10
Pros: Surprisingly refreshing in milk. Tart green apple taste. Brief seizure by ethereal Cinnamon Toast Crunch flavor. Terrific end-milk. Cereal company espionage. Hope for a return of Frosted Chex.
Cons: Smells artificial. Spices taste too prominent. ‘Chocolate Chex syndrome’. Apple taste is too astringent for snacking purposes. Apple-Cinnamon blend falls to the bottom of the box. No back-of-the-box fun and games.

REVIEW: Strawberry Chex

The Strawberry Nesquik powder mix was a guilty pleasure of mine growing up. It was probably the only pink thing I enjoyed during my days of Underoos, Robotech cartoons and ColecoVision. I didn’t prefer it over Chocolate Nesquik, but it was nice to drink on occasion…on the down low. Because what little boy who doesn’t like to get beaten up would admit they enjoy the girly-colored Strawberry Nesquik. I’m not sure why I enjoyed it. Maybe it was its unnatural strawberry taste or unnatural Pepto-Bismol pink color or because when I drank it, it made me feel so alive…so alive.

Now that I’m older and don’t fit into my Underoos anymore, I’ve come across other guilty pleasures that have replaced Strawberry Nesquik — some legal and some illegal in certain states. Because I’m a big boy now, I need a big boy way to consume artificial, unnatural tasting strawberry goodness. Thankfully, Strawberry Chex fills my need, and apparently the need for the General Mills Corporation to make their Chex Cereal flavor choices seem less ethnic. Rice Chex? Chocolate Chex?

The Strawberry Chex cereal consists of oven toasted rice and corn cereal with 50 percent of the cereal having a powdery strawberry-flavored coating on them. I think the cereal was pretty tasty because it smelled and tasted like strawberry Pop-Tarts, although not as sticky sweet. In milk, the cereal got soggy at a normal pace and the cereal’s powdered flavoring gave the milk a slight strawberry flavor, which took me back to my younger days of hiding Strawberry Nesquik in my Return of the Jedi Thermos.

(Nutrition Facts – 3/4 cup – 130 calories, 2 grams of fat, 0 grams of saturated fat, 0 grams of trans fat, 1 grams of monounsaturated fat, 0 milligrams of cholesterol, 200 milligrams of sodium, 35 milligrams of potassium, 26 grams of carbs, <1 gram of dietary fiber, 8 grams of sugar, 17 grams of other carbohydrates, 2 grams of protein, and many vitamins and minerals.)

Item: Strawberry Chex
Price: $3.00 (on sale)
Purchased at: Safeway
Rating: 7 out of 10
Pros: Good. Tastes like strawberry Pop-Tarts. Milk turns slightly strawberry flavored. My Return of the Jedi Thermos. Strawberry Nesquik making me feel so alive. Robotech cartoons.
Cons: 50 percent of the cereal has the strawberry flavoring. Having to hide my guilty pleasure of Strawberry Nesquik. My current guilty pleasures. My Underoos don’t fit anymore.

REVIEW: Chocolate Chex

Chocolate recently has become something like a sexually transmitted disease in the cereal world. Just like one out of four will receive an STD by the age of 25, it seems like chocolate has been infecting one in four cereals.

Take a trip down the cereal aisle and you’ll see them: Special K Chocolatey Delight, Cocoa Puffs, Life Chocolate Oat Crunch, Cocoa Pebbles, Bran Flakes Chocolate, Cocoa Krispies, and many more. Another that has been recently infected with chocolate is good ol’ Chex cereal.

To be honest, I’ve never eaten Chex cereal any other way besides Chex Mix, just like I’ve never eaten regular Rice Krispies in any way other than Rice Krispies Treats. Chex Cereal comes in a variety of flavors, but I never had the desire to consume the checkboard cereal with milk until now with the new Chocolate Chex. I guess I believe chocolate makes everything better. That is why I will eat some chocolate when I’m a father and am forced to watch Disney’s High School Musical 8…for the tenth time.

According to the box, Chocolate Chex has a touch of cocoa, which was basically cocoa powder toasted into it, but I really wished instead of a touch it had a welcomed fondling or groping of cocoa. Not all the pieces were chocolatey. It seemed like there was an equal amount of chocolate and plain Chex cereal in the box. The chocolate cereal pieces were obviously chocolatey, but the non-chocolate pieces were unexciting.

If the cereal was chocolatey throughout, it probably would’ve been a better cereal. Instead it was decent cereal that seemed to lose some of its chocolatey flavor when eaten with milk. The chocolate did make the milk chocolatey-looking, but not very chocolatey-tasting.

Actually, eating Chocolate Chex dry was much better than eating it wet. This makes me believe that it would make an awesome Chocolate Chex Mix with chocolate-covered pretzels and chocolate-covered peanuts.

With chocolate finding its way into more cereals, I wonder how long it will take for Chocolate Raisin Bran, Chocolate Grape Nuts, or Kashi Chocolate Good Friends Cereal to become a reality. If chocolate helps those cereals become better, we may see a chocolate epidemic spread throughout other products.

(Nutrition Facts – 3/4 cup serving size – 2.5 grams of fat, 0.5 grams of saturated fat, 0 milligrams of cholesterol, 230 milligrams of sodium, 60 milligrams of potassium, 26 grams of carbs, less than 1 grams of fiber, 8 grams of sugar, 17 grams of other carbs, 2 grams of protein, and a shitload of vitamins and minerals.)

Item: Chocolate Chex
Price: FREE (14.25 ounces)
Purchased at: Received from some nice PR people
Rating: 6 out of 10
Pros: Tastes better without the milk. Would make a mean Chex Mix. Kosher and Pareve (for my Jewish friends). Full of vitamins and minerals. Part of a complete breakfast or part of a lazy bachelor’s dinner. Chocolate makes everything better. Bras.
Cons: Not all of the cereal is chocolate covered. Loses some of its chocolatey flavor when eaten with milk. No chocolate milk. High School Musical 8.