One of 2016’s biggest snack breakthroughs was the expansion of the Peanut M&M’s line. America voted between three new flavors, with Coffee Nut coming away the victor.
Coffee Nut got my vote, but really enjoyed Honey Nut, and even found Chili Nut to be a decent and novel idea. Coffee Nut has now become a candy rack mainstay, and it looks like Mars isn’t stopping there. Say hello to Strawberry Nut M&M’s.
I found it at my local Rite Aid. I was in there with intentions of buying a greeting card, which is the most tedious shopping experience known to man, so finding a new Peanut M&M’s flavor was a very pleasant surprise.
The store sold only a “Share Size” bag, which reminded me of my crippling loneliness. Hello darkness, my old friend.
I asked the first woman I saw if she would like to split the bag with me and she proceeded to mace me.
Once the sting wore off, I tore the glossy paper bag open and met a waft of that familiar stale, almost peppery chocolate scent you always get from M&M’s. This time, however, there was a nice underlying strawberry smell.
I’m always fascinated by the color selection when a new M&M’s flavor comes out. With Strawberry Nut you get red for the outside of the strawberry, pink for the inside, and green for the stem. Way to sneak in there, Green. I’m not sure anyone would have felt bad if the stem and leaf of the strawberry weren’t represented in color form, but who knows, people complain about everything these days – present company included. On to the taste!
I’m torn of what I thought of the strawberry flavor here. On one hand, it wasn’t very powerful, so while tossing back a few at a time, it started to taste like I was eating normal Peanut M&M’s. On the other hand, if they did go overboard with the strawberry, it would have been way too sweet and artificial tasting. I guess I’ll never know. I found the strawberry to be quite subtle. It was noticeable, but don’t expect too much.
I did some surgery on a piece with my teeth to isolate the chocolate because I thought the shell and peanut were masking the strawberry flavor, but even that wasn’t all that strawberry-ey(?).
Still, the flavor was nice. That’s the best I can tell ya. If these were in the running last year, I would have ranked them 3rd, just ahead of Chili Nut. I probably wanted more strawberry, but I love Peanut M&M’s, so it’s hard to complain when something tastes like slightly different Peanut M&M’s.
So, while these weren’t a grand slam, I commend the fine people at Mars. I appreciate them branching out the peanut line, as Peanut M&M’s are FAR superior than regular ones. Instead of giving us twenty regular M&M’s flavors a year, keep pushing this peanut line.
It’s also great to see Mars dive more and more into the fruit world. I know they made Cherry M&M’s, so here’s hoping Cherry Nut isn’t too far off. As a lover of those chocolate oranges, I’d be all for an Orange Nut. (don’t say “go nuts,” don’t say “go nuts.”) Go Bananas!
Oh, Banana Nut!
(Nutrition Facts – 1/2 pack (46 g) – 240 calories, 110 calories from fat, 13 grams of fat, 5 grams of saturated fat, 0 grams of trans fat, 5 milligrams of cholesterol, 25 milligrams of sodium, 28 grams of carbohydrates, 2 grams of dietary fiber, 24 grams of sugar, and 5 grams of protein.)
Purchased Price: $1.99
Size: 3.27 oz. bag
Purchased at: Rite Aid
Rating: 7 out of 10
Pros: The more Peanut M&M’s the better. Strawberry isn’t crazy powerful, but it’s there. M&M fruit flavors. A potential sign of more flavors to come? Gimmie Banana Nut!
Cons: I probably would have picked these third in the new flavor contest. No one to share your Share Size bag with. Limited Edition. Greeting cards are awful. Macing is no laughing matter.